The Applied Research Of She Culture In The Planning Of Longgang,Jiangxi Province Characteristic Town With Tourism Customs

In the process of rapid construction of characteristic towns in country,many towns are facing more questions,such as town's endowment,high similarity,lack of own characteristics,and the economic development lags behind.Culture is a good breakthrough to solve this dilemma,and the soul of the town with tourism characteristics.Basing on the construction background of the characteristic town and the planning practice of Longgang Township in Jiangxi Province,this paper puts forward the application method of she culture in Longgang tourism characteristic town in Jiangxi Province.These put on the the reference value for the cultural application of Characteristic Towns and important theoretical and practical significance for the industrial development of characteristic towns.The results arefollowing:(1)Through literature review,on-the-spot investigation and summary,this paper studies and summarizes the problems of vulgarization,lack of distinctive features and lack of innovation in the application of she culture.In addition,she people are lack of cultural protection awareness,backward village economy and poor infrastructure.(2)In view of the above problems,based on the relevant theories,combined with the case study of Jingning in she Township and the comparative analysis of the same type of She nationality township,this paper summarizes the strategies for the application of She nationality culture,and makes the deep integration of She nationality culture and tourism characteristic town from four aspects of cultural landscape,cultural experience,cultural tourism industry and cultural protection.The cultural elements of She nationality are extracted from cultural symbols,life and production,and spiritual civilization,which can be used in landscape spaces such as buildings and sketches.Combining the characteristics of She people's life and customs with tourism festivals,planning high-quality cultural tourism projects,strengthening cultural brand marketing,improving infrastructure,and finally forming a virtuous circle of industrial economic development and cultural protection and inheritance.(3)The theoretical research is applied to the practice project of Longgang tourism style town in Jiangxi Province,analyzing the general situation of the site,excavating the current cultural resources,exploring the specific application of she culture,and testing the feasibility of the research results.