Research On The Technical Staff Of Customer Service Department Training System Of Qingdao ZX Automobile Service Co., LTD

With the continuous development of China’s society and economy and the continuous increase of household income,Mercedes Benz,as a world luxury brand,is gradually entering the family of the common people.Due to the development of the automobile market and the urgent demand for after-sales technical personnel in the automobile industry,major enterprises have implemented a series of targeted training activities to improve the comprehensive strength of after-sales technical personnel,cultivate and play the value of after-sales technical personnel to the greatest extent,and strive to achieve the technical literacy of after-sales technical personnel In line with the company’s development strategy.Lei shing hong group is is a multinational company headquartered in Hong Kong.Its five major businesses cover a number of fast-growing markets,including the distribution of Mercedes Benz,Porsche,Chrysler,Jeep and minicar in Northeast Asia,which are also excellent in heavy machinery,as well as various caterpillar products.ZX automobile service company is its wholly-owned subsidiary,As an automobile dealer,in the current market environment,one of the company’s main profits comes from the after-sales service department,and the core competitiveness of the after-sales service department depends on whether the after-sales technical personnel have enough knowledge reserve,superb technical ability,and professional quality.Based on the actual situation of ZX company’s after-sales technical personnel training system,this paper analyzes and studies the current situation of ZX company’s after-sales technical personnel training system by using various methods,sums up the shortcomings of the current training system,and puts forward a new optimization training system design scheme to provide relevant guarantee for the training work.ZX company is divided into 14 departments according to different businesses.After sales technicians account for a certain proportion of the number of people in the enterprise.According to the certification level of Mercedes Benz manufacturer,ZX company is divided into system technicians and diagnostic technicians.In the after-sales technical personnel system,there are some problems in the existing after-sales technical personnel training system due to the uneven education level,age level and certification.According to the relevant training theory,we make statistical analysis by means of questionnaire survey,interview,etc.,and at the same time summarize the implementation status of ZX company’s training system and relevant assessment standards.We find that the specific problems of the training system are as follows: the current annual training plan of the company has no systematic design scheme,lacks systematic and after-sales technical personnel to carry out exhibition and training During the training,there is no pre training needs assessment,unified teaching method,lack of pertinence,and no professional team responsible for the implementation of the training.Through the analysis of these problems,this paper also puts forward the targeted solutions,establishes the principles of training system optimization,and sets up the training needs,training process analysis and plan,and training effect evaluation on this basis.At the same time,it puts forward specific safeguard measures to build an optimized training system framework,so as to promote the smooth implementation of the after-sales technical personnel training system of ZX company,To realize the promotion of the comprehensive quality of after-sales technical talents and the continuous enhancement of the competitiveness of enterprises,etc.