Research On Information Transmission Of Child Safety Seat Product Display Based On AR

Product brochures combine graphic images and text descriptions to introduce product features,attributes and related backgrounds.It is an important means for enterprises to convey product information to consumers.It has long been regarded as one of the mainstream media for product display.Augmented reality(AR)technology provides many new possibilities for information transmission with its virtual and real fusion,multi-sensory,interaction and other characteristics,and also opens up new ways for product display.This article first analyzes the product attribute information,function module information and auxiliary information for product display,summarizes the content and process of product information integration,and decomposes the multi-dimensional product display information transmission from three perspectives of time,space and sense.Sex.By analyzing the different media and information transmission methods of traditional product display,this paper discusses the transition from single-dimensional to multi-dimensional consumer demand for multidimensional information of products in modern society.Then,from the perspective of product interactive display,sort out AR technical support,AR display methods and key points,analyze the multi-dimensional transmission form of information in AR display,and the process,method,and influencing factors of information transmission.It also analyzes and summarizes the significance and role of AR technology for information transmission in product display.Then take the product display of child safety seats as an example,analyze the information transmission of the traditional display methods such as exhibition cabinets,digital media,and web page presentation,and clarify the target users' product display of child safety seats through questionnaires and user interview On the basis of content and mode expectations,the information construction and display plan for the AR display of child safety seats was determined.The final design and implementation of the child safety seat AR display system consists of a paper product brochure and AR applications.The AR manual carries information such as company introduction,product quality control,product basic attributes,safety performance,quality certification,installation and use,etc.,and also has interactive buttons or elements with different functions.Scanning the recognition map on the manual of a mobile terminal such as a tablet computer or mobile phone with the AR application installed,you can activate the product 3D model interaction,animation demonstration,video and audio playback,picture display and other content.Users can independently select content and experience interactive display combining virtual and real.With the support of AR technology,information transmission moves from a single dimension to a multi-dimensional space,multi-dimensional time,and multi-dimensional senses.The research on the integration and transmission strategies of product display information here can provide a reference for subsequent applications.The designed and implemented child safety seat AR product display system,which combines real environment and virtual information,real-time interaction,has been used by companies in professional exhibitions,providing consumers with an interesting and effective product information acquisition platform,which has improved the enterprise and Product competitiveness.