| The research and development and design of the theme tourism products of "Xiaoxiang eight sceneries" mainly include two aspects.One is to extract the patterns suitable for the performance of blue calico technology and the development of tourism products from the"Xiaoxiang eight sceneries" recorded in traditional poetry,calligraphy and painting,and combined with the blue calico technology to create "Xiaoxiang eight scenery" theme decorative art works.Second,based on the above creation,combined with the specific tourism development situation of the actual location of the "eight sceneries of Xiaoxiang",a series of tourism products including group fans and handbags are developed and designed.This design systematically combs the cultural development context of the two key elements of "Xiaoxiang eight sceneries" and "blue calico",so as to find a presentation mode that truly conforms to these two cultural factors in terms of context carding and pattern expression.Then through the collection of cultural tourism consumption habits of different age groups,different cultural levels,different income levels,different regions and other groups,we can obtain the cultural memory level of "Xiaoxiang eight sceneries",and investigate the expectations of tourism destinations and tourism products.At the same time,combined with the related process of blue calico technology,the products designed were tested with different dyes and different levels of dyeing for many times and various methods to complete the blue calico works with the theme of "Xiaoxiang eight sceneries".On this basis,the design and production of blue calico tourism products based on the theme were completed.Through this design,we hope to let "eight sceneries of Xiaoxiang" enter the market in a new way,and let more consumers understand the beautiful scenery of Hunan and blue calico through tourism products.It is a new exploration for blue calico to be integrated into modern life,and it is also hoped to provide reference and Enlightenment for other traditional crafts in tourism product design. |