Analysis On The Adoption Behavior Of Farmers Returning Straw To Field Technology In Jiaxing

Jiaxing has always been the "Granary of Northern Zhejiang".In recent years,the cultivated area is about 3.18 million mu,and the grain planting area has been maintained at more than 2.2 million mu.The total amount of straw that can be collected by crops in Jiaxing area is about 1.25 million tons,and the comprehensive utilization rate of straw is 95.5%.Many farmers are still accustomed to adopting the method of open burning to deal with crop straw,which is detrimental to the ecological environment and personal safety.influences.The strategy of returning crop straw to the field is a major change in China's agricultural production and an innovation in thinking.Study the adoption behavior of farmer straw returning technology,further clarify the factors affected by farmers' technology adoption behavior,further understand the internal needs of farmers in adopting green technology,provide a theoretical basis for the government to formulate policies that meet local characteristics,and provide basic agricultural technology departments Promoting environmentally friendly agricultural technologies such as returning straw to the field provides empirical experience.Based on 207 survey sample data in Jiaxing area,using farmer behavior theory,agricultural pedal theory,technology adoption process,and transformation of traditional agriculture and other theories,taking straw return technology as an example,through field visits and electronic questionnaires,207 farmers were surveyed.The questionnaire survey empirically analyzes the influencing factors of farmers' adoption of straw return technology from five perspectives of farmers' basic characteristics,technical characteristics,economic characteristics,social relations,and external factors,and provides theoretical basis for farmers' behavior changes.First,by consulting a large number of domestic and foreign literatures and the experience in daily work,the characteristics of rice straw return technology are summarized,and the farmer 's technology adoption behavior theory is applied to study the factors that affect farmers 'adoption of rice straw return technology.Designed a questionnaire,and believed that farmers 'technology adoption behavior was mainly affected by internal factors such as farmers' personal characteristics,economic characteristics,and environmental awareness,as well as external factors such as social relations,technical characteristics,and training acceptance.Adopt a theoretical analysis framework for behavior.Secondly,taking rice farmers in Jiaxing area as the research object,two townships in Daqiao Town in Nanhu District and Youchegang Town in Xiuzhou District were selected for sampling survey.From the basic characteristics of the farmer's age,gender,education level,rice planting year,planting area and other basic characteristics,family income,whether to participate in cooperatives,whether to have a part-time job and other economic characteristics,whether to have served as a village cadre,whether to have relatives working in the bank In other aspects,a descriptive analysis of the adoption behavior of rice straw returning technology by farmers was conducted.Third,based on the survey data,using the dualistic Logistic model to empirically test the impact of various factors on the adoption behavior of farmer straw returning technology.The following main conclusions are drawn: education level,rice planting area,whether the technology is easy to master and implement,the degree of understanding of the technology,whether farmers care about the impact of agricultural production on the environment,family income and the number of technical trainings have a significant positive effect;Factors such as gender,age,and year of rice planting have little effect.Finally,based on the results of empirical analysis,the following four points are proposed on how to improve farmers' technology adoption behavior: strengthen farmers' quality education,develop appropriate scale management,increase farmers' environmental awareness and increase the frequency of technical training.