Hand-painted Manifestations In Modern Logo Design Application

The influence of modern culture and art thoughts in western style,design language and the design of the original logo design,in the blind pursuit of geometric decorative pattern,excessive "artificial" marks,has been unable to meet the demand of the public appreciation.A light shining mark,dull color texture,strong lines,modular geometric graphics,symbolic state trapped people to be in already terribly fatigued,vision.In promoting the green design,simple design,pleasant design and people-oriented,create a friendly environment today,design has become a bridge linking technology and human culture,it carries is not functional and performance specifications,it is materialized emotional media,and hand-drawn graphic characters,elements in logo the design presented in vivid,simple natural harmonious,elegant aesthetic temperament,let us feel the strong affinity.It by hand,and strong sense of texture,recover one’s original simplicity,return to nature,in the design of language sign succinct,simple design reflects the natural and relaxed,technique of expression,let the flag back to the public,let the public to facilitate understanding and communication,warm and full of personality,it will undoubtedly has practical value is high and the eternal vitality.Therefore,the characteristics of expression,hand-painted signs and different form hand-painted in the problems in the use of logo design,systematic study and case analysis is undoubtedly the development of logo design has a practical significance.In this paper,by analyzing the hand-painted art form of expression in classical logo design and the application author designs,describe the hand-painted style logo design features,make readers feel the truth of theory of knowledge.Paper adopts the method of systemic,through to the sense of hand-painted marks and Numbers are compared and summarized,to explore the regularity of at the same time,and combing the creation form of the original in logo design,the application of the function and value and contribution to the development of contemporary logo design.Through the analysis of the status quo of this type of logo design,found that perceptual sense of hand-painted logo design used in the situation,and carries on the rational logo design for the future look forward.