Image Transmission And Multiple Representation Of The National Culture

The describe and reconstruction of image about everyday life have profoundly influenced the change of contemporary society and culture.When an event in the form of image into the field of mass communication,media according to their own purpose of different background,economic background,social responsibility,audience,etc,different media would form a different attitude about the original event,and because of those differences,the media would represent the event into variety of versions.These different text statements are different from the original ones,and these multiple texts have different perspectives and priorities.2006 American Dutch artist Hay and an Beijing art curator miss tang planned a film called "Mosuo Fire Exhibition",in order to bring the quiet unique ethnic culture elements into a noisy city,and with the aid of the promotion and protection of Mosuo culture.The most important element of "Fire" exhibition is the core of Mosuo traditional local-style dwelling houses,the grandmother room.A Mosuo young rman pinchu's grandmother room became the object of the artists.Grandmother room is the core of the Mosuo culture,it not only bear the Mosuo families living in the vast majority of function,also is bearing the weight of the spiritual heritage of Mosuo families,so the family members of pinchu are all firmly against to sell their grandmother room.But pinchu hope that selling the grandmother room to gain some money.Thus,the family quarrel with each pinchu endlessly,and the incident was reported in the village.The event was recorded by independent video producer Erqing.When the film was completed,the footage was edited into different versions,which was broadcast on various platforms and re-edited by several major media outlets.The story was cut into four main types of version,the version and the original event have some differences more or less,and the purpose and the angle of those four versions have a certain degree of difference too.I try to use in-depth interviews,participant observation and other methods to restore the original story,and try to analysis the four version based on erqing's material,in order to find out the difference betAveen the multiple text and the original event.By contrasting the differences between the text and explore the reasons of the differences,analyze the reasons behind the differences and the differences between images and versions,I think that the local culture protection,the development of the local area and social change may be influenced by those differences.That is,in this article,through analysis the relationship between the information coding phase and information source,and study the difference of the angle of information coding and the effect of this difference to follow links,and respond the relationships between the transmission of multiple video text and the construction of the community.