The Research Of Traditional Sign's Style And Form In Middle Shanxi Region

Traditional sign is the product of commercialization,originated in the original barter exchange way,the original single mode of operation has been unable to meet the demand of increasingly frequent propaganda,the merchants need more effective way of propaganda,and advertising has emerged because of the formation of the city and the emergence of the market.Demand with the development of the market and trade,the form of action and enrich the development of the Ming and Qing dynasties,traditional sign and form is more widely used,rich in folk landscape become prosperity.After the period of the republic of China,as the impact of the national industry and the impact of western culture,modern city neon light box of colors has replaced the former "flag shade reel",traditional sign as our precious historical and cultural heritage and culture are gradually disappear in the line sight of people and understanding.Some Chinese old brand also has become a modern design,become the shape of a single mass products,lack of uniqueness and history,now we can only to find out in the history of ancient town,five-arched aged of these small mark has refined artistic conception and rich historical and cultural flavor.In recent years,people calls for the protection and inheritance of Chinese traditional culture is becoming more and more high,with characteristic of traditional Chinese style also gradually rebound in many fields,many experts and scholar in folklore,history will look back on "Chinese traditional call centers" this historic symbols.Traditional sign and in its long development history,taking typical symbols of Chinese traditional social business,folk custom,itself has the profound cultural connotation and local characteristics,is a traditional street business an important part of cultural landscape,and don't forget the precious cultural heritage of the Chinese nation.Traditional sign and research is not just a single book summary of the results of that research is feasible.Based on the research of the traditional call centers form and style,understand their creation thought and traditional aesthetics,refined form symbols,the introduction of commercial blocks and history of the old city landscape and the design process,is not only the precious resources of Chinese traditional culture,as a bridge of folk aesthetic combined with modern design,to develop regional culture,to promote the city image,rich contemporary sense in the form of commercial landscape design and graphic system.At the same time,also for now part of China's time-honored brand shape single phenomenon,can have on the study of traditional recruit and to design a good lesson.Middle shanxi region have numerous historical and cultural city,has a unique regional culture artistically,the purpose of this study is based on Chinese traditional sign and form and style of the overall research and arrange,in the perspective of middle shanxi region,understand traditional recruit and reflects the social image and folk customs,and the types and characteristics of generalization and abstraction,extract the general symhbolic language,combine with modern science and technology,materials,design,not only is the summary of the traditional culture and heritage,will also be able to perfect relcevant cdesign field,enrich the theoretical research of modern design.Middle shanxi region,this topic is based on the traditional action and style and form of research and refining,understand its unique local cultural characteristics represent the manners and customs,also play a good enlightenment for modem commercial landscape design.Is also the inheritance and protection of Chinese traditional culture,enable people to more comprehensive and systematic understanding of the traditional and charm.The present study,the positioning of the first,this thesis mainly related data collection,identification and processing,access to a variety of information about the "Chinese traditional call centers" and knowledge,in order to have comprehensive,scientific understanding.Secondly,through the field research method,the object of study on practical investigation and research,collection in the folk preservation,memory,flexible use of various data,the historical ancient city,five-arched middle shanxi region field,combined with the existing literature analysis,this research analyzes middle shanxi region of traditional style and form and its implication of recruit and traditional concepts and philosophy.Finally,through case analysis,through the analysis of the collected data and case and refining,from the traditional style and form of recruit and extracted form symbols,make traditional recruit and combined with modern design can be better,to inheritance and extends the historical and cultural heritage.