A Research On How To Create Atmosphere In The Cultural And Creative Industry Park By Font Design

Along with the prospering and developing of cultural and creative industry,cultural and creative industry park need to pursue more specializing,and pay more attention to connotative development,need to protrude more cultural characteristics and artistic charm,to create a public space atmosphere conducive to innovation and entrepreneurship.Font design is a tool to spread information and an important carrier of culture and art,is both functional and artistic,is one of the essential elements in the space environment designing,itsunique artistic charm has attracted more and more attention.But at present,there are not many researches and practices on font design based on the theme atmosphere of the space environment and regional cultural characteristics,and there is still a lot of room for development in this area.This paper focuses on how to design and create an atmosphere inpublic space,discusses how to carry out the font design in public space according to the industrial park space theme and the regional cultural characteristics.This paper takes Xi'an Banpo International Art Zone as an example,fully miningthe characteristics of the Banpo painted pottery pattern,finds the similarities and the possibility of painted pottery pattern elements used in font design,combined with Chinese characters drawing rules,designs a set of "Banpo" font that will be applied to the art zone exterior space.With characteristic and artistic font further to create a strong,unique,novel atmosphere,tomeet the visual and spiritual demand of people and create a distinctive cultural creative industrial park.In this study,the application of font design in space greatly expands the scope of the font form,showing the unique charm and appealing of art.