Visual Image Design Exploration Of "Thread Dragon Boat Festival"

The Dragon Boat Festival,originated from Pre-Qin Era,is a very important section in our national age of folk festivals and contains a rich cultural connotation.The industrial development and the impact of western festivals make our national traditional festivals facing an enormous challenge.At present,most of young people are lack of systematic understanding of the Dragon Boat Festival,and the awareness of the customs and cultural connotation of Dragon Boat Festival is unilateral and lack of participation and enthusiasm.They are not truly involved in the festival atmosphere during the holiday.By searching a large number of relevant literature about the Dragon Boat Festival,it is shown that most of the researches of Dragon Boat Festival are about its origin,customs,and cultural connotation.Whereas,there are few researches of Dragon Boat Festival are focusing on the visual image design.This article is divided into four sections to discuss the visual image design exploration of “Thread Dragon Boat Festival”.The first section will discuss the background,status,content,and methodology of the research and the significance of the topic.The second section will analyze the customs of Dragon Boat Festival and extract the visual symbol of the customs of Dragon Boat Festival.In the third section,the thread of the topic,“Thread Dragon Boat Festival”,will be explained,meaning why people use thread.The fourth section is the illustration of visual design process and visual image application of Dragon Boat Festival.Through a systematic study of the origin,customs,visual symbol,and cultural connotation of Dragon Boat Festival,and combining a modernized design expression technique with a visual and intuitive graphic image as a form of expression,visual image design strive to look for the visual image design of Dragon Boat Festival that matches young people's aesthetics.Around the visual graphic design of festival celebrating supplies and atmosphere that relate to the customs and folklore activities of Dragon Boat Festival,it will improve the image expression of Dragon Boat Festival to be more modernized and more suitable for young people's aesthetics.