The Construction Of Chinese Traditional Culture In Domestic Documentaries

In recent years,due to the continuous support of national policies and the continuous efforts of creators,the creation of domestic documentaries has achieved good results.The optimization of themes,expansion of themes and improvement of narrative level make domestic documentaries popular with a large number of audiences present a blowout trend,and Chinese documentaries are entering a prosperous era.In the wave of the continuous emergence of numerous and diverse documentary works,there are many works taking traditional culture as the theme.The content of this kind of works is mostly based on traditional culture,with a wide range of subjects and excellent images,which not only enriches the expression of documentary subject types,but also promotes the inheritance and promotion of traditional culture.However,with the change of social environment,the construction of traditional culture in the current documentary not only presents a diversified tendency in terms of expression,but also has many problems in its overall performance.In general,the traditional cultural construction in the documentary is faced with the marketability invasion of consumer culture,the internal rupture of cultural inheritance and the inequality of cross-cultural communication.At present,the construction of documentaries on traditional culture is mainly carried out from the perspective of consumer culture,cultural inheritance and cross-culture,so as to realize the transmission,inheritance and promotion of traditional culture through the presentation of documentaries.Therefore,this article will mainly in narrative,cultural science,under the theoretical basis of using the method of text analysis,case analysis and literature to explore the methods,such as,from the selection of subject matter,theme expression and narrative method discussed in this paper three aspects analysis under different perspectives in the traditional culture as the main content of the documentary is how to carry on the construction of the traditional culture.The thesis is divided into three parts:The first part,the paper consumption under the perspective of 2010-2017 CCTV broadcast of the traditional culture as the main content of the documentary,for example,from the selection of subject matter,theme expression and narrative analysis of the traditional culture in the documentary construction present situation,discusses the construction experience of traditional culture,points out the problems in the process of construction and puts forward some Suggestions,to draw lessons from.From the perspective of consumption,the main purpose of creating such documentaries is not to inherit and promote traditional culture,but to make profits of capital.Therefore,documentaries from this perspective tend to commercialize and package the construction of traditional culture,making traditional culture a tool to realize market profits.Therefore,in the process of constructing traditional culture,documentaries from this perspective tend to over-satisfy the consumers' demand for spectacle,and then have a wrong grasp of the connotation of traditional culture,which goes against the historical authenticity of traditional culture and makes the presentation of traditional culture too vulgar.Therefore,the documentary creation from this perspective should focus on the balance between the presentation of the true connotation of traditional culture and the packaging of commercial wonders,so as to avoid excessive consumption of traditional culture.The second part,the paper to pass under the perspective of CCTV broadcast of the 2010-2017 in the traditional culture as the main content of the documentary,for example,from the selection of subject matter,theme expression and narrative analysis of the traditional culture in the documentary construction present situation,discusses the construction experience of traditional culture,points out the problems in the process of construction and puts forward related Suggestions,to draw lessons from.Inheritance under the perspective of the creation of such documentary generally from the ontology of traditional culture,through with individualized narrative artistic creation,on the one hand,to transfer the spirit of traditional culture aesthetic connotation,on the other hand is to give the audience the unique practical attention by traditional culture and humanistic care,in order to solve the real life of the audience,so as to realize to inherit and carry forward the traditional culture.However,there are many problems in the creation of the documentary.Such as the construction of traditional culture or too elegant and ungrounded;Or too secular,and then reduce the traditional culture of the aesthetic realm.In addition,this kind of documentary also has the problem of over-reliance on narration,which leads to dull and monotonous forms of expression.Therefore,the documentary creation from this perspective should pay attention to the combing of the connotation of traditional culture.It should not only grasp the aesthetic implication of traditional culture to avoid being too practical,but also pay attention to giving unique realistic care to the audience through traditional culture to avoid being too detached from life.At the same time,the construction of traditional culture also requires the documentary to actively explore the forms of expression,to avoid the image presented in the boring,thus affecting the inheritance and promotion of traditional culture.The third part,the thesis with 2010-2017 under the conditions of the cross-cultural perspective of CCTV broadcast of the traditional culture as the main content of the documentary,for example,from the selection of subject matter,theme expression and narrative analysis of the traditional culture in the documentary construction present situation,discusses the construction experience of traditional culture,points out the problems in the process of construction and put forward Suggestions,to draw lessons from.Most documentaries from the cross-cultural perspective focus on the iconic traditional Chinese culture,and then highlight the spirit of peace,friendliness and inclusiveness in the connotation of traditional culture,in the hope of eliminating cultural discounts in the process of cross-cultural communication through plain narration and individualized narration.However,from this perspective,such documentaries still have problems such as unclear target audience positioning,mixed creation positions,and insufficient segmentation of international target audiences.On the one hand,it is easy to make the creation position of documentary not clear,and the narrative of the image still stays in the national aesthetic habits to construct traditional culture,while ignoring the aesthetic psychology of other audiences around the world,thus resulting in cultural discount.On the other hand,due to the differences among nations,countries and cultures,the aesthetic habits of international audiences are different.If the target audience is too small,the traditional Chinese culture will appear too general,thus generating new cultural discounts.Therefore,documentary creation from this perspective should stick to the basis of cultural subjectivity,make clear positioning,avoid the mixing of internal and external creation positions,further subdivide the target audience,and realize the accurate release in the world market,so as to improve the conformity of Chinese traditional culture with the aesthetic habits of overseas audiences and reduce cultural discount.At the same time,more efforts should be made to increase the co-production of such documentaries,to present Chinese traditional culture in forms that are popular with audiences around the world,and to promote the cross-cultural communication of Chinese traditional culture.In a word,starting from the perspectives of consumption,inheritance and cross-culture,this paper discusses the experience of the construction of traditional culture by analyzing the creation of current documentaries,points out the problems in the construction process and puts forward relevant Suggestions,so as to promote the inheritance and promotion of traditional Chinese culture.