Application And Development Of Text Graphics In Brand Design

With the advent of the information age,the traditional text-based information dissemination methods have been unable to meet people's daily needs,text is slowly changing to graphics.The acceleration of the pace of life,so that people need to shorten the time to read text,enhance the ability of mapping,and then text graphics in the design plays an increasingly important role.This topic is mainly to the text graphics in the brand design of the application and development of research,to the field project-Deer Photo Studio brand Design As an example,looking for the relevance of text and graphics,combined with Chinese traditional culture,through deconstruction,reorganization methods will be the text of the ideographic and graphic appearance in the brand design practice perfectly presented,Study the effect of changes in text and graphics on vision.At the same time,the use of the intrinsic meaning of Yi Jing symbol and external graphics as a source of creativity,on the basis of text,the integration of Chinese and Western culture,the refinement of graphic elements,so that the symbol of text graphics glow New Vitality,create a simple style,create a new artistic conception,increase visual feelings,arouse people to think about the deep meaning.And then understand the simplicity of the pure meaning of life.