Perfect World Pictures M&A Financial Performance Analysis Of Perfect World

With the rapid development of economy,the number of M&A between enterprises in China is increasing year by year.In 1984,the first case of M&A occurred in China,which ushered in a new era of M&A in China.From 2012 to 2018,the trend of M&A in China has been increasing year by year,and it Continuous prevalence.With the progress of science and technology and the reform of the times,according to the survey,the number of M&A cases in China's media industry is increasing year by year,and the frequency of media industry activities in all industries is also increasing year by year,especially in recent years,it has reached a high degree of enthusiasm.This paper analyzes the financial performance of Perfect World Pictures M&A in 2016,so as to get some general enlightenment of M&A in related industries.First of all,the paper analyzes the M&A events by studying the background of M&A,introduces the main significance of the case,introduces the related literature review on M&A and performance analysis,and introduces the research methods and main contents.secondly,the paper introduces the theoretical overview of the financial performance analysis of enterprise merger and acquisition,introduces the concept and purpose of enterprise merger and acquisition,the classification of enterprise merger and acquisition,and the connotation,analysis methods and influencing factors of the financial performance analysis of enterprise merger and acquisition,so that readers can clearly understand the concept definition of this paper.And then,the paper introduces the case,and introduces the basic situation of Perfect World Pictures M&A Perfect World,the process of M&A,the characteristics of M&A cases and the reasons for M&A.Through the introduction of the former,readers can understand the process and details of the case.In addition to this,the paper mainly introduces the analysis methods adopted in this performance analysis,introduces the analysis indicators used in each analysis method,and analyzes the selected data indicators,so as to judge the financial performance of Perfect World Pictures M&A Perfect World.Finally is the conclusion and suggestion of the case.In the process of case study,case analysis,literature research and comparative analysis are used to study the case.Through the research,it is found that the M&A of Perfect World not only reduces the business risk of Perfect World outside China,but also expands the business field of Perfect World Pictures,realizes the goal of perfect universal pan entertainment business system,and improves the financial performance of enterprises.In the future,the company has broad prospects for development.We hope that Perfect World will continue to maintain the existing business model and increase investment and operation speed on the premise of ensuring the steady and sustainable development of the company.