The Study Of Type Construction And Aesthetic Taste Of Marvel’s Image Spectacle

From 2008 to now,Marvel Studios has spent 11 years to build the "infinite legend series" consisting of 23 films,which has created the most successful spectacle film genre in the contemporary film market.It has become a visual cultural phenomenon that cannot be ignored in the contemporary society,and has exerted a significant influence on the creation of spectacle films around the world.The purpose of this study is to explore how marvel wonders become the most successful movie series in a contemporary film market from three levels which includes the construction of marvel image wonders and the audience’s level of aesthetic experience,and the specific marvel text and marvel development and reason of wonders,and the visual expression of narrative motif,and visual expression of motif and aesthetic experience.Marvel Series,based on flood marvel comic story text,widely absorbs all the technological achievements of digital Hollywood era in the process of adaptation of image,and do wonders of expression in the aspect of visual effects of images,and do deep excavation in the hero motif,the motif of death,disaster motif,parents finding motif,and many other core narrative motif,and build up four image types of large wonders of the world with action wonders,body wonders,scenes wonders,speed wonders.Finally,multiple narrative motif and spectacle type jointly construct the image expression system of marvel films,bringing the audience immersive aesthetic experience.The success of marvel’s cinematic spectacle has its own peculiarity:it is hard to replicate.In view of the above content,marvel has a set of systematic creation modes,which integrates all parts of the content,uses narrative motif as the core theme expression,and takes technical conditions as the means to achieve,and constructs the content of the film with a variety of spectacle types.All kinds of narrative clues and spectacle elements interweave and blend in a single film,and realize the integration and unification of multiple texts in the cross-media narrative perspective,finally connecting a huge spectacle image world.The aesthetic experience of marvel’s visual spectacle covers the whole process of watching the movie,and the audience is immersed in it to obtain direct experience and identify experience and reflective experience.The three levels of aesthetic experience are not simply progressive,but interwoven and reciprocated,so that the audience can gain multiple aesthetic feelings from the senses to the spirit in the process of watching the film.As the most representative spectacle film genre in the contemporary era,marvel films have gained great influence on a global scale,and also put forward new requirements for the development of Chinese films.Through a systematic study of marvel’s spectacle images,this papersummarizes its creation experience and methods,and proposes suggestions for the development of similar spectacle images in China to promote the sustainable growth of the vitality of Chinese films,and to build a serialized and even cosmological film ecosystem.Chinese audiences will be able to appreciate their own cultural core by translating the abundant local stories of wonders into the screen.