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A Study On Tourism Development And Management Strategy Of Guizhou Patriotism Education Base

Posted on:2020-09-13Degree:MasterType:Thesis
Country:ChinaCandidate:J W ZhengFull Text:PDF
GTID:2416330590980409Subject:Tourism management
Abstract/Summary:PDF Full Text Request
Patriotism education is an important part of national education in various countries and an important way to cultivate the national and national identity and love.Patriotism education base is an important place to tell the long history,inherit the fine traditions,and display the great inventions and the fabulous achievements of artistic of the nation.Many patriotic education bases have been built in every province of China.In Guizhou province,for example,148 provincial patriotism education bases have been established.In the process of construction of patriotism education base in Guizhou,the government provide a large amount of investment,policy support and personnel training,but the function of patriotism education base in Guizhou is not ideal,the general public for patriotism education base exists in Guizhou "sermon" stereotype,attraction and influence of the patriotism education base in Guizhou is not strong enough.At present,the tourism industry in Guizhou province is developing rapidly and has become a pillar industry in Guizhou province,making important contributions to the economic and social development of Guizhou province.As the important tourism resource,the tourism development of the patriotism education base of Guizhou can improve the attraction and influence,promote the better functioning of the patriotism education base.This article has sort out the problems in the patriotism education base in Guizhou,the successful experience in tourism development and management of patriotism education base at home and abroad for reference.PEST analysis method is used to analyses the patriotism education base in Guizhou tourism development.According the the analysis results,the article offering these strategic countermeasure including playing the patriotism education base card and tourist destination card to help in their positioning and competition with other tourist attractions,coordinated the development of economic and social benefits of the patriotism education base,balance the relationship between tourism development and base protection,improve the publicity of patriotism education base and so on.
Keywords/Search Tags:Guizhou Province, patriotism education base, tourism development and management, strategic management
PDF Full Text Request
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