Study On The Problems Of Knowledge,atitude And Practice Of Health Products For The Urban Elderly And Countermeasures

With the rapid development of China's social economy,science and technology,etc,people's living standards improved dramatically,Wellness is popular among older people.The health care products market for the elderly is also booming with the intensification of aging.However,the elderly's blind obedience and irrational consumption of health products are getting deeper and deeper.The news that elderly health products have been deceived has been exposed one after another.As the vulnerable groups in the society,their legal rights are not guaranteed,which depart from our country's ideological guidelines for building a policy system and social environment for the elderly,respecting the elderly,and supporting the elderly.In the context of aging,research on the knowledge,attitudes,behaviors,and government prevention and control of elderly health care products can help guide the elderly group to establish a healthy and positive outlook on life and provide protection for the consumption of health care products for the elderly,thereby promoting the development of a harmonious society in China.Build and implement a healthy China strategy.Based on this,this article studies and analyzes the knowledge,attitude,behavior and actual needs of health products for the elderly in H Street of Nanchong City,based on Maslow 's Demand Hierarchy Theory and Government Governance Theory,using research methods such as questionnaires and interviews,analyze the status quo of knowledge,belief and behavior of elderly health care products,existing government measures and prevention and control dilemmas,and optimization strategies.The results of this study show that: Older people lack knowledge of health products and perform poorly.Although the attitude is more positive,it still needs to be further improved.In addition,there are significant differences in the scores of knowledge,belief and behavior of the elderly health care products with different characteristics such as gender,age and physical condition.Although the government has adopted a series of measures to renovate the chaos in the health care product market,improve the regulatory review system,and strengthen publicity,to strengthen management.However,the lack of knowledge and stubbornness of health care products for the elderly,the blind impulse to consume health care products for the elderly,the failure of the government's propaganda to be effectively communicated to the elderly group,and the various action of manufacturers and salespersons are still the dilemmas faced by the government for effective prevention and control.To this end,based on the actual needs of the elderly,government prevention and control work should be carried out from two aspects.On the one hand,prevention work is mainly to increase the guidance to the elderly,such as improving the knowledge rate of health care products for the elderly,cultivating the elderly's rational attitude towards health products,and optimizing the consumption behavior of health products for the elderly.On the other hand is the control work,mainly to strengthen the supervision and management of the health care product market and practitioners to meet the needs of the elderly consumer safety.And we must increase the attention to the special groups of the elderly,to achieve comprehensive prevention and control,to provide healthy and safe living security for the elderly,and to remove some of the obstacles for China to implement a healthy China strategy and build a harmonious society in the aging process.