Researches On Consumption Behaviors Analysis And Management Countermeasures For Military Colleges' Cadets In The Era Of Internet Consumption

With the popularity of the mobile Internet and online shopping and net loan consumption patterns,the consumption of cadets who are long suppressed and limited in consumption is no longer limited,and even become the aggravated blowout and expansive outbreak,which give the managers of the students teams new challenges and pressure in the cadets' consumer education and supervision,the thought and behavior management.In a sense,the essence of social activities is production and consumption,people's consumption behaviors,habits,consumer psychology and ideas,etc.are crucial to work and life.At present,a large number of young volunteers enter the military academies and become the soldiers whose consumption patterns,habits and consumption psychologies have changed dramatically and also exist many problems.And it is of great significance to find out the students' consumption characteristics,consumer behaviors and habits,consumer psychology and ideas,so as to cultivate their consumption outlook and values.By adopting the method of questionnaire to the students of some military college sand combining with my own experience in the grassroots units and the details of the students ‘consumption spending,a comprehensive and systematic analysis of students' consumption situation such as the new trends,new features and new problems is done in the current network consumption age,mainly studied as follows contents:(1)the situation investigation and characteristics analysis of cadets' consumption in the network consumption age.By the questionnaire survey,the consumption status of cadets is elaborated detailly from the students' disposable consumption,the monthly cost lists,the structure and proportion of online shopping consumption,the difference of consumption,consumption behaviors and habits,consumption psychologies and ideas,in order to study the current consumption characteristics of cadets and find adverse behaviors and habits of consumption,which lay the foundation to find reasons and make the strategies to guide benign consumption;(2)The existing problems and their reasons in students' consumption are analyzed.We mainly discuss the problems and reasons of cadets' consumption in the network consumption era.In problem analysis,we mainly analyze the following aspects such as consumption behaviors,consumption structure,consumption psychology and consumption experience.In the reasons analysis,we mainly elaborate the causes of bad consumption from the internal and external aspects.Finally the influences of bad consumption to the cadets are summarized;(3)the countermeasures of consumption education,supervision and guidance management for cadets consumption are proposed.According to the existing problems of cadets' consumption and the reasons resulting into bad consumption,the beneficial countermeasures are proposed,mainly including the ideological education and guidance management,practical supervision measures,the warning mechanism of consumer safety and the construction of consumption culture in campus.The study is beneficial to investigate the consumption status and characteristics of current cadets in online shopping consumption,analyze their consumption psychologies and consumption concepts,find out the existing problems and shortcomings in consumption and give the good measures of education guidance and supervision,which lay the foundation for the cadets' good nurturance in everyday life and the establishment of right consumption concepts.