The Status Quo Of The Score App And Development Strategy Research

With the rapid development of smart mobile terminals,more and more fans get football news through smart mobile devices such as mobile phones.Score Football is currently one of the larger domestic football news apps.This article uses Score Football App as the research object.The use of communication knowledge,from its current status,existing problems and development strategies.In terms of dissemination of the status quo,this article analyzes the three aspects of content dissemination,means of dissemination,and user dissemination,and studies the reasons why it has gained influence in the fan community.Second,this article analyzes the problems of Score Football,included focuses lack of news expertise,homogenization and copyright disputes,defects in the technology and data sectors,and the immature sports media market.In order to solve the problems existing in Score Football,this paper proposes four suggestions for improving the quality of editors,achieving distinctive development paths,making up for the lack of technical data sections,and establishing diversified development channels.The purpose is to promote the development of the App.There are two main innovations in this paper.The first is the new research object.The football news app is accompanied by the emergence of mobile smart devices.Previously,there has been little research on the football news app.Secondly,this article puts forward “content is the king,channels and catch,the user first "point of view,which is critical for the future development of football news App.