Research On Promotion Of Nordic Walking For Middle-aged And Old People In Beijing

This paper takes the promotion of nordic walking for the middle-aged and old people in Beijing as the research object.By using the methods of literature research expert interviews,questionnaire survey,field investigation and mathematical statistics,it analyses the results and benefits of the promotion of cross-country walking for the middle-aged and old people in Beijing,reflects the current situation of the promotion of cross-country walking for the middle-aged and old people in Beijing,and summarizes the results and benefits of the promotion.This paper explores the main problems in the promotion process of the sport and puts forward corresponding strategies.The purpose is to promote the development speed of cross-country walking among middle-aged and old people in Beijing and promote its popularization in more areas of the country.At the same time,it provides certain theoretical basis for the development of the sport,enriches its theoretical frame.This paper draws the following conclusions through research:1.The present situation of the promotion of cross-country walking among middle-aged and old people in Beijing is as follows: the forms of promotion are diverse and the paths of promotion are basically clear.Many parks in Beijing are the main venues for the promotion,and corresponding cross-country walking teams are established in each of the publicity parks.Through the spontaneous propaganda of the members of the team,a "circle of friends" type of propaganda effect is achieved.2.The fitness and leisure effects of cross-country walking in Beijing have significant effects on improving the health,physique,psychology,individual sports ability and social ability of the elderly.3.The middle-aged and elderly participants in cross-country walking in Beijing have a better understanding of the sport,and the association of cross-country walking in China has a better connection with the cross-country.4.The cross-country walking movement in Beijing combines the characteristics of the middle-aged and the elderly well,and combines with traditional cultural and opera activities.In addition,the performance of cross-country walking handhold exercises by the middle-aged and the elderly has a significant effect in Beijing,and participates in the live broadcasting and evening parties of relevant TV stations.The performance effect is satisfactory.5.Beijing builds cross-country walking events and platform to promote the pro-motion of cross-country walking.The promotion of cross-country walking among middle-aged and old people has achieved remarkable results in the competition.Beijingmiddle-aged and old people take part in cross-country walking events to expand the scope of the promotion area,the number of promotion increased year by year,the competition mode tends to be diversified,and combined with tourism,to promote the development of local tourism and promote the development.6.The main factors affecting the promotion of cross-country walking among middle-aged and old people in Beijing are: insufficient attention from the government;inadequate financial support and incentive mechanism;lack of full-time cross-country walking coaches and instructors;the management of cross-country walking teams in parks needs to be standardized;the management mechanism of cross-country walking competitions has not formed a system,and the economic cost of participating groups in the competitions will also affect their participation enthusiasm.