Study On Group Identity Of Interest Group

Human society is composed of groups.Although groups are large or small,they all have the characteristics of groups.With the development of society,the social productivity advances by leaps and bounds,the traditional interpersonal relationship centered on kinship and geography breaks down,and the individual's sense of belonging and self-identity are uncertain,so they need to find spiritual sustenance.Under this background,a new form of interpersonal communication--interest group comes into being.As a survival skill in the paleolithic age,fishing developed into entertainment in the feudal society.In modern times,fishing is still an activity suitable for young and old people.Now people do not need to fish for food,but rather love fishing.Domestic academia has been paying close attention to fishing,and has made great achievements in tourism,leisure agriculture,leisure fishery and other research fields.In this paper,on the basis of the previous material,put the sights in a group of special interest margin-"YZ" fishing interest groups,using the method of questionnaire interview method,in-depth interviews and other research methods,from the theoretical perspective of group identification to explore the identification process of "YZ" group members,for other interest margin groups provide ways to group as the sense of belonging and identity.This paper first sorts out the research of interest group,fishing culture,group identity and related theoretical concepts.The second part is the preparation part.According to the results of questionnaire survey,participatory survey and in-depth interview,the composition and characteristics of "YZ" group members are summarized,and how to use symbols to confirm group identity in the process of self-categorization is analyzed.Then it analyzes the group members' sense of belonging under the role of social comparison and establishes group norms.Finally,it analyzes how "YZ" strengthens the group identity in the group identity crisis,and puts forward the coping strategies of the group identity crisis.Group identity needs to go through self-categorization and social comparison.The group of "YZ" has distinct characteristics.Because "YZ" is organized by the fishing-gear store owner,it is profitable to a certain extent and lacks "screening mechanism",so its members are less educated,most of them are manual workers and their social status is low.At the same time,there are two ways for the diffusion of "YZ" group: one is that the old members take their "circles" as the center and spread outward;Second,the fishing tackle shop consumer.When fishermen join "YZ",they use symbols to confirm their group identity and psychologically classify themselves as a member of "YZ",which completes the first step of group identity.Study found that group interaction is to establish the important link in the process of group identity,"YZ" interaction is mainly offline interaction,at the same time with online interactive,online be short of one cannot,in the interactive groups gradually appeared in the process of role assignment,some ordinary members to core members,and gradually developed into the natural managers by the core members,the emergence of these natural managers to increase the interaction of group members.Group norms and group values gradually appear in the process of group interaction."YZ" is to deepen the group sense of belonging and initially establish the group identity under the influence of group activities,core member guidance,group norms and values.Moreover,identification is accompanied by an enhancement effect.After the establishment of group identity,"YZ" group members strengthen group identity through "drawing boundaries" with other interest groups,in group conflicts and in the voices of questioning from the outside world.At the same time,in the process of group identification,there is an inevitable identity crisis.The group can deal with the identity crisis by strengthening the group values and improving the group norms,so as to change the public's stereotype of the fishing group.Through studying the process of group identification from establishment to reinforcement of "YZ" fishing interest,this paper concludes that "YZ" is a regular,disciplined and positive group.The group values advocated by "YZ" in group activities have been internalized into the self-values of fishermen,and have gradually gained public recognition,which is of great significance to social integration.The deficiency of the research is that this paper only studies the group identity of "YZ",which is only limited to the inside of the group,and the interpretation of a larger range of interest groups has not yet been involved.