Research On The Dissemination And Leadership Of Social Thoughts In The Image Age

In describing the characteristics of modern society,Heidegger pointed out that the world was not woven by images,but by images grasped by human beings,thus the world entered the age of images.That is to say,as an important way for people to recognize the world,modern social images have become the external environment itself,and the shape of images has gradually gone beyond the scope of their own existence and become a part of people's daily life.The propagandists of various social ideological trends have just seen the trend of people's living world visualization,changed their own forms of communication and presentation,and used images to carry the multiple intentions that need to be expressed,to integrate themselves into the changeable image torrent.The social trend of thought in the age of image adapts to the social phenomenon of image in the life world,and further deepens and promotes people's concrete thinking by means of image in the form of communication.The formation of this kind of figurative thinking makes people more accustomed to the image cognitive mode,and forms the constructive cohesion and convergence,fusion understanding and identification of various social ideological trends with the concrete presentation of image transformation in thinking.Image has become an intermediate link for people to understand and grasp various social trends of thought.All kinds of different ideological trends need to be confirmed and realized through image construction,and these social trends of thought constructed by image often converge constantly,and eventually merge into a system of understanding and identification that follows image cognitive rules.To a certain extent,this system of understanding and identification has accelerated the spread of various social trends of thought,shortened the theoretical acceptance distance between social trends of thought and the public,and made people's pluralistic ideas more fully released.However,with the deepening and expansion of the scope of people's ideological emancipation,the ideological and cultural field of our country is also full of vague illusions of various social trends of thought,trying to dilute,dispel and conceal the scientific and revolutionary nature of socialist ideology.Therefore,the dissemination and guidance of social ideological trend in the image age has become one of the topics we must deal with.Image is essentially a way of spatial cognition for people to grasp the world,and it is becoming the life world itself.Because people have endowed it with spiritual attributes when they recognize images,images have become the perceptual medium for the spread of multi-social trends of thought.When we examine and think about the ideological implications behind images,we will find that social trends of thought are the spiritual noumenon embedded in image symbols.The dissemination of social ideological trends in the image age presents the characteristics of symbolic construction of form,selective presentation of content and experiential identification of the audience.The social ideological trends gathered in the images also have some negative effects in the process of dissemination,which are manifested in eroding the perceptual space of the subject's ideal and belief,hindering the sound operation of the social public opinion ecology,and hindering the transformation and development of the cultural value system.Faced with these negative factors in the field of ideology and ideology and culture,we should lead various social trends of thought by enhancing the image-shaping ability of socialist core values,creating a harmonious landscape of multi-cultural exchanges and mutual learning,and building a visual platform for mainstream ideology propaganda and education.