| With the continuous development of science and technology,the material living standard of the residents has been constantly improved.After the residents can solve the problem of food and clothing,a healthy life has become our next goal.As early as 2016,the government launched the national fitness program(2016-2020),pointing out that "the national fitness program is closely linked to the building of a healthy China." The development of sports in China has made remarkable achievements in competitive sports.However,in terms of social sports,the development of urban sports is obviously better than that of rural sports due to the imbalance between urban and rural economic development.However,China has a large population,and the rural population still accounts for a large proportion.The development of rural sports has a direct impact on the implementation and effectiveness of the national fitness program.At the same time,national sports originated from China's ancient agricultural civilization,is an important part of China's traditional culture,with strong local flavor and deep traditional cultural deposits,has a broad mass base in the countryside,in the development of China's rural sports has a special and important role.In recent years,China has adopted many preferential policies for rural residents and local ethnic groups.At the same time,zhi river county government actively promote the "beautifulvillage construction" project,and has made some achievements,for the rural residents to participate in sports provides a good environmental basis.Based on current situation of the development of rural sports of zhijiang dong autonomous county of hunan province as the research object,through the literature material law,questionnaire investigation,expert interview method,mathematical statistics and logic analysis and other research methods,the zhijiang dong autonomous county rural sports development present situation,and the related factors affecting the development of local ethnic sports scientific analysis,to find in the deficiency in the process of development,and put forward the corresponding optimization combining the theory of sustainable development strategy.Through the investigation of the current situation of rural sports in zhijiang dong autonomous county,it is found that the rural residents in zhijiang county have insufficient understanding of sports and lack a positive attitude to understand sports.At the same time,the government's subjective consciousness of rural sports development is not strong,and the activities are rarely carried out.In terms of management,zhi river county units at the county level sports management department,but in the town,the township did not set up a full-time sports management departments or sports associations,the lack of corresponding social sports guidance talent;In terms of the proportion of investment and use of sportsfunds,due to the problems of economic development,the proportion of investment in rural infrastructure is small,resulting in the shortage of available venues for residents;In terms of sports consumption,residents maintain a negative attitude towards sports consumption due to their low disposable income.In the development of national sports,the effect is not ideal,most residents have forgotten the national sports.According to the actual situation of rural sports development in zhi river county,and combined with the theory of sustainable development,the following optimization strategies are proposed: strengthen the publicity of relevant sports knowledge,improve the residents' sports awareness,and establish the correct sports awareness;The government is the forerunner to promote the development of rural sports.We will strengthen the management system of sports organizations in towns and townships,actively improve the network system of rural sports organizations,and put rural sports into practice.Actively introduce social sports talents,bring more sports activities to rural residents,enrich the sports experience of rural residents;We will increase the proportion of investment in rural sports infrastructure,improve infrastructure and meet the practical needs of rural residents.Develop sports tourism,promote local economic development and increase rural residents' income;We will promote the popularization of ethnic sports,enhance their sense of honor,and raise rural residents' awareness of ethnic sports so that they can bewell protected and passed on. |
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