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The Business Plan Of AGK Project

Posted on:2017-05-02Degree:MasterType:Thesis
Country:ChinaCandidate:Y M XiongFull Text:PDF
GTID:2417330596962195Subject:Business administration
Abstract/Summary:PDF Full Text Request
With the rapid development of Internet in China,after 10 years of market cultivation,China's traditional education industry has made great strides.However,since China thousands of years of traditional education deeply entrenched,the current examination-oriented education remains very serious tendency,as formulaic teaching mode,only emphasizes the sea tactical,students serious side branches.Based on the current supplementary traditional Chinese huge market demand and the existence of various problems,this paper presents "Love entrance" mobile learning applications.The products are mainly targeted for students to learn after school tutoring for the exam-oriented education in the irrational aspects.Break consistently oriented education untargeted,using a large data analysis problem behavior students to do,depicting the user precise portrait of exercises recommended for accurate and overcome.We are hoping to help students in the learning process and combine learning with fun at the same time improving access to learning achievement of happiness and success.This article in the form of a business plan,combined with entrepreneurial background,market analysis,business model,marketing management,financial analysis,risk prediction and other aspects of online education project we conducted a comprehensive analysis.First,PEST analysis of the current macroeconomic environment and traditional education industry online education market analyzes that analyze the impact on policy,economic,social,technological,etc.for the project.Second,analysis of the product's industry environment,competitive products as well as its own conditions.And then use SWOT analysis model of love entrance product development need to face the strengths,weaknesses and the external environment,the opportunities and threats are analyzed.Based on the above analysis on the development of product features,business models and marketing strategies of the project,the project to ensure the normal operation of the entire life cycle.Finally,the project was strictly careful financial analysis and risk forecasting,sensitivity analysis shows that the project has a certain anti-risk,less risk;by society possible risks,market risk,business risk of the risk prediction and proposed countermeasures to ensure the feasibility and economic efficiency of the project.
Keywords/Search Tags:Educational pattern, College Entrance Examination, Onlineeducation, Solutions
PDF Full Text Request
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