Study On The Optimization Of Undergraduates' Venture Capital Environment In Zhaoqing City

Entrepreneurship is an economic activity based on entrepreneurial innovation,which considers manufacturing value and promotes the development of productivity as a purpose of action.In the next three years,Zhaoqing City strives to cultivate more than 10,000 college student entrepreneurs in Zhaoqing City,and at the same time trains more than 6,000 successful college student entrepreneurs.However,due to the fact that most of the regions in the country are still not perfect enough with regard to promoting the system of self-employment of university students and related strategies and regulations,college students still cannot choose their own businesses without any scruples.From the perspective of college students' entrepreneurship,this article takes Zhaoqing City as the specific research object,discusses the current situation of college students' venture capital financing in this area and its influence on entrepreneurial willingness,and proposes the countermeasures to optimize the financing environment for college students in Zhaoqing City.Firstly,the current situation of entrepreneurial financing of college students in Zhaoqing City is analyzed.The results show that financing difficulties are the main problems faced by college students in Zhaoqing City in the early stage of their business.At the same time,it is also found that the financing of debt financing among college students in Zhaoqing is higher than that of equity financing,and few banks have launched financing products that are suitable for college entrepreneurs.Secondly,research on the environmental variables affecting the entrepreneurial financing of college students in Zhaoqing City,and found that there are certain impacts on the entrepreneurial willingness of college students in Zhaoqing City.The most influential factors are the policy financing environment,financial institution financing environment and financing.Channels to promote the educational environment.Finally,according to the related issues of college students' entrepreneurial financing environment in Zhaoqing City,the corresponding countermeasures and suggestions are put forward.The recommendations are mainly from three perspectives: university level,government and financial institution level,and social level.For example,it is proposed to strengthen publicity;joint ventures set up funds;propose to improve the entrepreneurial microfinance policy,relevant departments strictly implement policy implementation;vigorously develop venture capital funds,assist in science and technology entrepreneurship;establish a scientific and standardized entrepreneurial financial system;The service mechanism provides a comprehensive service for college students' venture financing;it is proposed to create a good social entrepreneurial atmosphere;and advocate the success of entrepreneurs to the new entrepreneurs.