On The Challenges And Its Countermeasures For Ideological Security Of College Students In We-Media Era

Today,We-Media represented by micro-blog and We Chat has been the gathering place of various thoughts which constantly collided and blended in We-Media platforms.At the same time,Through the media,various ideologies infiltrate into universities,squeezing the discourse space of Marxism in universities,competing with Marxism for college students,trying to occupy the minds of students,affecting their ideology.College students are the future of our country,their ideological security is one important part of the national ideological security.It have been the top priority of ideological work in universities,exploring effective countermeasures to meet the challenges has become the primary task of ideological work in universities.At present,the ideological situation of college students in China is generally positive,but there are still some college students who have shown a lack of ideals and beliefs,disgust with ideological and political education,yearning for capitalist life and other tendencies.There are many problems,such as weak safety consciousness,backward safety education,lack of safety management and so on.The We-Media strengthens the dissemination of multiculturalism,and its commercialization weakens the educational guidance of mainstream ideology to college students,which challenges the ideological security of College students.The reason lies in the fact that the We-Media strengthens the western ideological discourse and folk discourse.The information environment driven by commercial factors has emerged the entertainment and institutionalization.The lack of agreement between ideological work of college students and self-media.Above all of these greatly weakens the effectiveness of ideological work of the College students.In We-media era,how to cope with the challenges?We must grasp the law of ideological dissemination,promote the integration of ideological work and We-media era,continue to play the main role of universities,build the platform of We-Media in universities,build the team of self-Media ideological work,and innovate the mainstream consciousness.Form of self-Media discourse expression,enhance the Media literacy of College students,improve the ideological security supervision and early warning mechanism of College students,and build the ideological security firewall for college students.