The Research On Application Of Task-driven Teaching Method In The Classroom Teaching Of E-commerce Course In Secondary Vocational School

In recent years,the State Council and the Ministry of Education have issued a series of policies and regulations related to vocational education,such as the National Vocational Education Reform Implementation Plan,and expounded the important role of vocational education in China's education system in the 13 th five-year Plan.The development of vocational education has ushered in new historical opportunities.E-commerce is a highly theoretical professional course in the secondary vocational curriculum system,which mainly teaches the relevant theoretical concepts of e-commerce and the application of e-commerce means in business activities and social life.In view of the actual problems of students' poor classroom enthusiasm in secondary vocational schools,this paper introduces the task-driven teaching method to reform classroom teaching and change the traditional teaching mode in order to arouse students' classroom enthusiasm and improve students' learning effect.The main work and innovation of this paper are as follows:1.The task-driven teaching method is optimized by using ARCS motivation model(Attention-Relevance-Confidence-Satisfaction).The key to the application of task-driven teaching method is to design teaching tasks suitable for students,while ARCS motivation model pays attention to the improvement of students' motivation and teaching task design from four aspects,and the combination of the two can optimize the task design of task-driven teaching method.The use of questionnaires,interviews and other methods to understand the reality of students,combined with the idea of ARCS motivation model to design tasks,so that the design of the task is more in line with the cognitive law of students and close to the existing knowledge structure of students.2.A teaching model associated with course content and students' knowledge is designed.The content of the curriculum materials is integrated,the closely related knowledge integration is designed into a teaching module,and the knowledge relevance is set up.In the form of teaching tasks such as designing teaching cases and constructing mind maps,students are instructed to combine the contents of textbooks with the existing knowledge framework,to make a comparative study of curriculum knowledge,and to strengthen the relationship between knowledge and practice.3.A multiple teaching evaluation scale is developed for evaluation and analysis.Change the single evaluation model,and use a variety of quantitative methods to evaluate students,such as classroom performance score,classroom effect feedback questionnaire and so on.Pay attention to the basic differences in learning between students,set different levels of task completion requirements,and encourage students to carry out self-presentation and cooperative learning.The experimental effect analysis and t-test test are carried out on the data results.Combined with the students' learning feedback,the classroom teaching effect is analyzed.Based on collecting and analyzing a large number of literatures,this paper combs the factors that affect students' classroom enthusiasm,establishes the application model of task-driven teaching method in the course of Electronic Commerce,optimizes the task-driven teaching method by using ARCS motivation model,designs a control experiment in secondary vocational school classroom,and analyzes the results of students' learning evaluation and student questionnaire survey.The results show that the application of task-driven teaching method in the course of Electronic Commerce can arouse students' enthusiasm for classroom learning and improve the classroom efficiency of secondary vocational schools.