| "CFC" Table Tennis TV Live Invitational Competition since its birth in 2014,after six years of precipitation and continuous development,has formed a new mode of mass sports events.By means of literature,expert interview,case analysis and comparative analysis,this paper makes an in-depth analysis of the objective,organization,execution,operation mode,guarantee and characteristics of the "CFC" Table Tennis TV Invitational Competition,and explores the evolution of the "CFC" Table Tennis Invitational Competition.Find out the success and deficiency of " CFC" events,and put forward the corresponding feasible development strategy,provide theoretical reference for the future development of "CFC" series events,and provide reference for the horizontal development of mass sports events in China.Results:1.the "CFC" media run the competition independently,has the strong behind-the-scenes production team,but lacks the specialized competition organization talented person,has affected the competition to carry out the specialization and the efficiency.2." CFC" build the competition system in the form of cooperative outsourcing,which basically guarantees the operation and development of the event,and initially forms the running mode of the event with media as the main,multi-platform as the auxiliary,and the participation of the masses.3."CFC" emphasizes the concept of " family ",highlights kinship,shows friendship,and forms a small atmosphere of great love.Under the two-way communication of traditional media and new media,the audience resonates in front of the screen and promotes the emotional sublimation among family members.4."CFC" competition system is unique,the event suspense is high interesting enough,entertainment is strong,deeply loved by the family.Fully reflected in the competition's challenge rules and popularity king privilege,from the overall point of view there are still monotonous content,single event pattern,unfair competition.5."CFC" the sub-competition areas are unevenly distributed and the number of participants is small.The sub-station competition mainly distributes the central and eastern region,the west area station is few,each sub-station competition enters the family less than 50 groups,proves that the competition still has the very big development space.Based on the above results,the following recommendations are made:1.the early stage of the operation of the event,attract professional competition organization talents to join,conduct professional training for the staff of the event organization,promote the transformation of "entertainment-event" professionals,and ensure the healthy development of the event.2.Improve the organization and management system,enrich the operation team of the event,strengthen close contact with well-known table tennis units in China,obtain a large number of ping-pong sports resources,seek cooperation from professional sports companies,enhance the depth and breadth of the event promotion,and enhance the brand influence of the event.3.Speed up the coordinated development of traditional and new media,integrate the unique family culture elements of the participating teams,promote the combination of the participating teams and the events,improve the quality of service and guarantee of the events themselves,and meet the actual needs of more family members and spectators.4.Adjust the competition rules and conditions appropriately,increase the competition pattern,expand the competition group,and prevent men and women from playing.Because the privilege of the king of popularity in the additional competition system needs to vote,so the vote needs to be transparent,one person,one vote,no brushing,to ensure that the is fair,fair,open,and improve the post-match working mechanism.5.First of all,from the masses,to the masses,to do a good job in the research of the event,to approach the family life of people in different regions,to understand the views of different families on the event.Secondly,the data collected are summarized and sorted out,publicity efforts are increased,reasonable sub-station competition sites are set up,the number of participants is spirally increased,and a learning exchange platform is set up for families of different ethnic groups in different regions of the country. |
PDF Full Text Request