Research On Information Communication Product Design Of Chinese Film Art Research

Due to the rapid development of information technology,the scope of information dissemination has been continuously spread.Chinese film art has become not only the expression language of films,but also the cultural characteristics and aesthetic level of a country and a nation,which is an important medium for Chinese art and culture to go global.Therefore,the art culture of Chinese film art needs successive scholars to carry out theoretical research,so as to form a knowledge system,popularize its rich connotation and aesthetic concept,and penetrate into the cognition of the thinking set of the general public,so as to feel the charm of Chinese film art culture.With the rapid development of science and technology,the arrival of the information age,the communication mode represented by traditional media is not enough to meet the increasing information needs of the communication audience,nor can it achieve better communication effect.Nowadays,the growing number of mobile Internet users,the widespread use of smart mobile devices and the public' s thirst for art and culture have created new opportunities for the spread of Chinese film art and art culture on the mobile intelligent terminal.Therefore,Chinese film art,as an art culture,is bound to seek a suitable digital carrier in the new media environment and enter the public vision with a younger attitude.This thesis selects Chinese film art as the research object and USES mobile APP as the carrier of art and culture communication.In order to better complete the product design of the APP,the needs of the target users of the APP were collected through questionnaires,and then the APP information framework model was constructed centering on the needs of users,and then the visual interface design of the APP was carried out.Finally,"film art" APP,an APP interface design with Chinese film art as the communication content,is exported,and the visual language of interface design is analyzed by chapter and section.In the later stage of the design,online interviews were conducted to verify the feasibility of spreading art culture through the APP.At the same time,it also demonstrates the specialty and practicability of this research topic.This paper combines Chinese film art with digital technology and mobile intelligent platform to provide a new perspective for the spread and development of art culture in the modern society.