| Based on the trust system,this paper focuses on the choice of wealth management in the unit of single family.The core issue is how the trust serves as a method of family wealth management,and what the problems are in this process and how to better full-fill its purpose.At present China's consumption level of residents has highly risen,while household wealth has also increased.Therefore,the market of wealth management business has been expanded and has a bright coming future.However,a single family usually does not have professional experience in wealth investment,and professional management advisory is needed.In this paper,diversified ways of wealth management are summarized according to the detailed analysis of full development process of foreign countries' wealth management.With study of European,American and Japan wealth management,the paper analyses recent years' China private banks,fund management companies and securities companies and other financial management means,in a variety of aspects.The main purpose is to understand foreign and domestic wealth management's similarities and differences,then to focus on the analysis of the characteristics of trust system and its problems,and reveal the system's superiority with its application in wealth management.It is hoped that analysis of present situation and problems of the trust wealth management business in China and summary of successful case studies of the trust management,could eventually lead to the feasible scheme for family wealth management in the domestic trust companies.This paper draws the following conclusions: China's private wealth market has good prospects for development,while a huge value has yet to be excavated.And it will achieve the ideal development,a large number of high-end customers has the demand of increasing the wealth value,the wealth management market will have the rapid expansion in demand scale in a short time.China's high-end wealth management market multi-level competition pattern begins to form,including private banks,fund management companies,security companies,trust companies and third party financial institutions.The trust has higher flexibility and confidentiality,thus is able to isolate investors from risk,and to reconstruct the values and process long-term management of assets.So it has advantage in the aspects of property protection and accumulation,and is proven to be a mature pattern of current high-end wealth management.As trust company has a relatively complete system and hold a full license,it is undoubtedly a wise choice to do the development of high-end wealth management business.Somehow the weakness in branding,fewer customers and lack of product diversity,has lead to more threats for the trust company from fund management,private banks and security company in business development.Trust companies should develop their own development strategies based on market development trend,especially from the perspective of consumers,clarify the direction of development,and provide specific business solutions.First of all,from the overall,the trust industry should to promote the relevant laws' development,in order to provide a relatively stable external space for the industry,while the enterprises should establish a good market image,build brands.Secondly,from a more specific perspective,trust companies should pay great attention to the development and maintenance of customer channel,implementation of management independent,products upgrades,diversity of product types,achievement of a full-cycle process risk control,creation excellent team and improvement value-added services.Only by these methods,the trust company can gain better development in the wealth management business,therefore serve the family wealth management better. |