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The Study Of Corporate Culture Construction Of Construction Bank Of Shenyang Dadong Sub-Branch

Posted on:2016-01-25Degree:MasterType:Thesis
Country:ChinaCandidate:J LiuFull Text:PDF
GTID:2429330548480800Subject:Business administration
Abstract/Summary:PDF Full Text Request
The bank Enterprise culture is gradually formed in the long-term business operation and management activities,with the characteristic of the enterprise values,ways of thinking and behavior criterion combined.Enterprise culture plays a key role in the enterprise's development process,becomes an important part of enterprise core competitiveness,it is not only Inject vigour into the enterprise development,but also bring huge economic benefits and social benefits,With the deepening of market economy,Chinese financial reform accelerated and opening to the outside world degree is higher and higher,The Construction Bank of Shenyang Dadong Sub-Branch is being under greater pressure from the external environment.Due to internal historical development reasons,which has accumulated many contradictions and certain constraints,resulting in many problems in the process of actual operation.In order to dissolve the contradiction,break the bottleneck of development,The Construction Bank of Shenyang Dadong Sub-Branch is necessary to strengthen the construction of enterprise culture.This paper is on the base of related theory system research,comprehensive analysis,comparative analysis,case analysis,the method of combining the related research of corporate culture and the related theory of carding,The Construction Bank of Shenyang Dadong Sub-Branch's enterprise culture is analyzed,and its problems faced by enterprise culture is studied and discussed,which in turn to make whole conception for its enterprise culture system,make specific arrangements and the related implementation,and lay a good foundation for its culture construction in the future.
Keywords/Search Tags:Construction Bank, Enterprise Culture, Cultural Construction
PDF Full Text Request
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