Research On The Henan Postal Logistics Development Under The Background Of E-Commerce

In the age of the internet,e-commerce has developed greatly.Because of the economy development,express industry has grown up quickly.Various enterprise of express and logistics achieved the business grew rapidly in the face of surging market demand.It represents a not-insignificant threat to traditional post logistics.As a traditional state-owned logistics enterprises,Henan Postal Company has taken the job for transferring,and makes contributions to social economic developments.It makes convenience not only for the masses' exchange of information,but also promote product flow.Quite a number of enterprises send products to customer's home by poster system.However,it would be an important subject if it wanted to maintain the share of the domestic express delivery market,and not instant of new express enterprises in the rapidly developing age.This dissertation takes the development of e-commerce as the research background,based on the enterprise strategy management theory,focused on the development and transformation process of Henan postal logistics,and briefly expounds the necessity of Henan Post to develop e-commerce logistics.The macro environment and industry environment of Henan postal logistics business development were analyzed in depth.In-depth study of the internal advantages and disadvantages of postal companies in Henan Province.Find out the problems faced by Henan Post Corporation in the development of express logistics business.Addressing the problems existing in Henan postal enterprises,based on the actual situation,it proposes specific measures for cracking the development of Henan postal services.The thesis is divided into five chapters.The first chapter introduces the background of the topic,the purpose and significance of the study,the content and methods of the study,as well as literature review at home and abroad.The second chapter mainly introduces the logistics development history of the postal companies in Henan Province,the present development status and the existing problems.The third chapter analyzes the logistics development environment and SWOT analysis of Henan Post Corporation,and analyzes the development of the combined strategy.The fourth chapter is to combine the company's overall development strategy and propose feasible measures for the development of logistics business.The fifth chapter mainly points out the conclusion and prospect of this paper.In the course of the study,the paper follows the basic idea of combining theory with reality,combining quantitative and qualitative analysis,and strives to make the research results conform to scientific,effective and applicability,so that the development strategy and measures proposed in this paper can give practical reference value for the development of Henan post logistics business in the future.I hope that through this study,we can effectively enhance the competitiveness of Henan post logistics in the market,so that the postal logistics business in Henan will develop better and faster.