Research On The Development Strategy Of The Beijing GJ Company Limited

The rapid development of network technology and network drives a lot of industry transformation,so the "Internet plus" is not only a concept of knowledge and technology,but nowadays many important methods and ways for enterprise development,and related enterprises in the field of education is a major revolution.Since the The Eighteenth National Congress of the CPC,"Internet plus" around "concept and national policies Internet plus" has brought new opportunities for the development of business education and Internet Education industry.In such a macro context,the formulation of a scientific and effective corporate development strategy,The Beijing GJ company's future development has a very important guiding significance.According to the actual situation of The Beijing GJ company at the present stage,through a series of research methods,starting from the company's internal and external environment,a detailed analysis of the status of the development of enterprises,and puts forward development strategies conducive to the growth of enterprises.This article is mainly composed of six parts.The first part mainly elaborates the research background,content and significance of this article,and expounds the technical route of this article.The second part mainly deals with the main contents of the development strategy,main analysis tools for development strategy,and related theories.It was introduced and laid the theoretical foundation for the next study.The third part mainly analyzes of Beijing The GJ Company's external factors such as the macro-environment,according to the macro-environmental PEST analysis,as well as the status quo of the industry and market analysis,further sums up the opportunities and threats encountered by the company in the external environment.The fourth part mainly analyzes the internal factors such as the financial,manpower,brand,course products,and student network resources and capabilities of Beijing The GJ Company at present,and further summarizes the advantages and disadvantages of the company within the company based on the analysis results.The main content of the fifth part is the SWOT analysis of Beijing The GJ Company,which proposes the development strategy choices that of Beijing The GJ Company can choose.At the same time,it reasonably positions the company's development goals,and based on the development goals,from the company level and the functional level At two levels,Beijing The GJ Company 's development strategy plan was determined.The sixth part is a detailed proposal that this article is mainly composed of six parts.Through research and analysis,and ultimately determine the growth type of Beijing development strategy for the development strategy of The Beijing GJ company next,this conclusion is bound to the important guidance and practical effect on the future development of The Beijing GJ company.At the same time,I hope that the results of this study can provide an effective reference for the development of other business education and internet education companies in China.