A Study On Financial Risk Of 58 City Mergered Ganji

With the popularity of Internet culture,economic globalization trend is more and more obvious,as players in the wave of the Internet economy in our country,has maintained a high-speed stability of the economic growth,this trend not only improved people's living standard,also increased the flexibility of market economy,increasing the competitiveness of market economy.In this economic situation,more and more enterprises in order to be able to grab more market share,expand business scale and enhance market competitiveness,most will choose the mergers and acquisitions as a means of development.However,mergers and acquisitions is often accompanied by a huge financial risk,according to incomplete statistics,per 100 m&a in our country,there will be 60-70 because of financial risk and cause the failure of mergers and acquisitions,obviously,smoothly control the financial risk of enterprise merger and acquisition is very important.Based on a large amount of data,this paper studies the financial risks of 58.com's merger and acquisition network,and puts forward some suggestions on risk prevention.First of all,this paper has laid a foundation for the research background of Internet enterprise mergers and acquisitions,analyzed and summarized the research status of Internet enterprises mergers and acquisitions at home and abroad,and elaborated relevant concepts and theories.Then,the development course of 58.com and Ganji network was introduced in detail,and the process of 58.com acquisition and Ganji network was described in detail.Then,the financial risk of 58.com is studied from multiple angles.Based on the time axis as the main line,through the financial data comparison and comprehensive analysis,reveals the 58 city mergers and acquisitions Ganji net valuation risk,after the payment risks in the process of m&a financing and merger and acquisition analysis of operating,profitability and integration risk,and puts forward suggestion for the analysis of the financial risk.Finally,by 58 city m&a Ganji net a case analysis of the enlightenment,the Internet enterprise mergers and acquisitions will inevitably exist financial risks,but should be through financial means to control the subjective controllable risk affordable,carefully choose acquisition targets,select the appropriate financing mode of payment,the reasonable integration of financial and personnel,improve the success rate of m&a.Limited to Internet industry specific customer group and the development pattern,mergers and acquisitions means the Internet will be more and more enterprises choose,58 city and Ganji network is the Internet more representative of the enterprise,their m&a research,this paper will,from the perspective of the 58 city and Ganji network m&a cases,attempts to summarize the Internet enterprise m&a financial risk prevention advice,promote the advance of Internet companies.