| Since the establishment of diplomatic ties between China and Brazil on August 15,1974,the bilateral relations have been growing steadily,the high-level exchanges have been frequent and the bilateral economic and trade development has come a long way.The two countries have made joint efforts in energy and resources cooperation through friendly and equal consultation,and comprehensively promoted the connectivity between clean energy industries.On the other hand,China's ministry of industry and information technology says that in the global photovoltaic market,high-quality,inexpensive Chinese photovoltaic products meet the needs of global consumers.However,dissatisfaction with the European and American countries in the Chinese enterprises overseas mergers and acquisitions of foreign investment,trade protectionism,launched the "double reverse" measures,this brings great negative influence to the development of China's photovoltaic industry.So it is inevitable to seek new opportunities and open new markets.PEST analysis method is a common method of macroenvironmental analysis.This article USES this method to analyze the investment environment of the Brazilian photovoltaic industry from four dimensions: politics,analyzes the influence of government policy on the development of photovoltaic industry;Economic analysis of the economic direction of Brazil;To analyze the physical investment environment of the Brazilian photovoltaic industry;Technology,analyzing the r&d strength of the Brazilian photovoltaic industry.To overall understand that Brazil's domestic photovoltaic industry development in the initial stage,development potential and prospects of industry development in line with the Brazil policy orientation,with the necessity of investment development.At the same time,China pv enterprises in Europe and the united layout,have a need to develop new market,combined with the photovoltaic market in Brazil and China enterprise needs,using the SWOT analysis method from the microscopic view,analyzes China's photovoltaic industry companies to invest in Brazil can play their own advantages,make up the photovoltaic industry blank in Brazil at present stage,and Chinese enterprises overseas investment increasing year by year in recent years,the photovoltaic industry investment in accordance with the "driving equipment,technology,standards,and service in China" going out "" the guiding ideology,there's a good chance the photovoltaic industry investment in Brazil.But opportunities and challenges coexist.There are still plenty of challenges for Chinese companies to invest in the Brazilian photovoltaic industry.Finally,the paper analyses the results and gives the appropriate Suggestions: Brazil has the need to develop the domestic pv industry,and has excellent internal and external conditions.Chinese companies to invest in Brazil of the photovoltaic industry is necessary and feasible,the need to establish a "survey,scientific research,the construction" the trinity system of comprehensive,better for the Chinese enterprises' investment and the development of photovoltaic industry in Brazil.It also makes practical contributions to strengthen China-pakistan friendship. |
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