Study On The Development Of Integrated Management Of Feed Enterprises In Shandong Province

The feed industry is the earliest industry in China to liberalize foreign capital and domestic capital.Therefore,it has become one of the earliest industries for foreign-funded enterprises and private enterprises to enter,and it has become an industry with fierce competition and high marketization.According to statistics,in 2016,there are more than 13,000 feed production enterprises in China,and the total feed output exceeds 200 million tons.In 2016,Shandong Province achieved a total feed production of 25.49 million tons,including 23.562 million tons of mixed feed,1.158 million tons of concentrated feed,and 769,000 tons of premix.The number of feed enterprises in Shandong Province accounts for 1/5 of the country,and the output accounts for 1/8 of the country's total.It is a veritable feed province.The operation of feed enterprises will be affected by the upstream raw material market,and will be affected by the downstream aquaculture and slaughtering industries.The fluctuation of the price of feed raw materials and the cyclical fluctuations of the aquaculture industry make the operating environment of feed enterprises more and more complicated.In order to reduce business risks and close the linkage between upstream and downstream industries,the domestic and international feed industry has done a lot of exploration and practice in industrial integration management.While drawing on domestic and foreign experience,and taking into account the characteristics of the provincial market,the enterprises in the province have also taken practical steps in industrial integration management.In the current situation and background of this industry,it is of great practical significance to study the integration of feed industry.This paper first analyzes the composition of the integrated industry of feed industry,and elaborates on the mode of industrial integration,the form of organization and the inevitability of integrated management.Through the introduction of the industrial integration operation of the world's feed production countries such as the United States and Europe,and the analysis of the current situation and characteristics of the new Hope Liuhe Group Tianrun integrated operation,and then combined with the status quo of China and Shandong feed industry,in-depth analysis of Shandong Province The feed industry must take the cause of industrial integration.Finally,it summarizes the problems that should be paid attention to in the implementation of industrial integration operation in Shandong feed industry,and puts forward the proposal of establishing a market-oriented industrial integrated operation mode,that is,enterprises must have certain scale and strength;there are multiple modes and multiple paths.Can choose;the key is to build an effective linkage system between industries;establish marketing as the leading industrial integration operation.