Study On The Warehousing Location Of Household Medical Equipment Ecommerce Company In China

In the current context,the new retail business combined with the national strategy “Internet +” has become the mainstream e-commerce model.At the same time,the home medical equipment e-commerce also fits the concept of health care combined with health care in response to the arrival of an aging population.During the time,home medical equipment e-commerce companies can do more.However,although this type of company's business model has been innovative,its traditional warehousing and logistics links have not been greatly innovated,and currently,for home medical equipment e-commerce companies,logistics costs still account for more than 25%.Among them,through reasonable warehousing location,logistics costs can be significantly reduced.Therefore,the problem of warehousing location is still the focus of the same type of company logistics.This paper firstly analyzes the domestic warehousing and distribution mode by analyzing the domestic and international logistics industry.It needs the company to find a warehouse and use third-party logistics and distribution.Secondly,through the literature research on various types of warehousing sites,the AHP analytic hierarchy process is more suitable for the research.Finally,through market research combined with Taobao big data,including analysis of big data in Tmall medical equipment industry(industry market,regional analysis,buyer analysis,seller analysis),and introduced the actual case of X company,using its own logistics delivery data(warehouse order quantity,destination province quantity),and innovatively introducing the regional analysis of medical enterprise production enterprises,and obtained five decision indicators in AHP: consumption factors,economic factors,environmental factors,bargaining power,industry factor.Through the above research,an example analysis of the warehousing location of the home medical equipment e-commerce company X is carried out,and a model is constructed in the analysis process.Through the construction of this model,a solution for the same type of company in the industry is proposed,and it is hoped that the program can help the warehousing of related companies.