The Application Of Graffiti Elements In The Visual Graphic Design Of Skateboards

Graffiti can be traced back to the 1960 s and 1970 s.As a trend culture,it is very creative and flexible,and has been widely popular in life.Its creative styles are various and popular with young people.Graffiti and skateboard have almost the same audience,and graffiti and skateboard share the same root,both originated in street culture.Once skateboard was invented,its board visual graphics have experienced a long development process.Board visual graphics have gradually become an important selling point of many skateboard brands.From the initial commercialized logo of the manufacturer,it has gradually developed to rich culture,history Entertainment and other subjects,design elements related to photography,illustration,text design and other aspects,graffiti and skateboard have the same and homologous relationship,as the design elements of skateboard visual graphics have a high degree of agreement,from the emotional point of view,graffiti and skateboard all reflect the sensitive inner world of teenagers,graffiti and skateboard,moving and static,complementing each other,Set off each other's charm.Firstly,in the aspect of graffiti,this paper combs the related concepts and development process of graffiti,analyzes and expounds its style characteristics,popular reasons and influence,and tries to analyze its popular reasons from the perspective of sociology and psychology.Secondly,it makes an investigation and analysis of the current market visual graphics of skateboard in China,and analyzes the skateboard vision based on data and specific cases This paper discusses the feasibility of applying graffiti elements to the visual graphic design of skateboard from the perspective of audience,emotion and culture,and sums up and extracts some creative methods and ideas.Finally,it takes the monkey band as the design theme,using deconstruction and reorganization,local exaggeration and simplification The method is applied to the design practice of Warrior series and love series skateboard visual graphics,in order to design the overall image of practice more in line with the aesthetic and psychological needs of young people.It provides valuable theory and Practice for enriching visual graphics of skateboard.