The Application And Practice Of Jingchu Traditional Patterns In The Brand Image Design Of Wuhan Tourism Culture

In the history of Chu for nearly a century,the development of Jing-Chu culture and art has achieved excellent results in many fields and this also has verified the art wisdom and aesthetic consciousness of the Chu people,which has laid a foundation for us to research the Jing-Chu culture and art.Now we are in the upsurge of the inheritance and development of traditional culture,the combination and innovation of traditional culture and modern design have permeated into many aspects of our life.However,the application research on the Jing-Chu patterns using in the design of modern city tourism culture brand image is still less.So the research on the Jing-Chu patterns is conducive to inherit the Jing-Chu culture better.By doing further research on the Jing-Chu traditional patterns,making analysis of city brands,and conducting discussion on the city image of Wuhan city,using modern design concepts and combining the characteristics of Wuhan city image,the Jing-Chu traditional patterns are extracted and innovatively designed and applied to the image of Wuhan city culture tourism cultural brand for practical application.Such kind of innovative design not only can improve the practicality and interaction of Jing-Chu traditional patterns,but also can help the Jing-Chu traditional patterns to show a new vitality with a new expression,and help the Jing-Chu traditional patters to be spread and inherited widely.