Research On The Marginalization Crisis Of Mainstream Ideology In The Micromedia Environment

The emergence of the marginalization crisis will seriously threaten the construction and security of mainstream ideology,To study this phenomenon,we need to grasp the boundary "line" and "boundary" degree of the possible marginalization crisis in the mainstream ideology,and to clarify what aspects or dimensions of the marginal crisis in the micro-media environment.Then the causes of these marginalization crises in micro media are analyzed in order to effectively prevent the marginalization crisis of mainstream ideology in the micro media environment.The crisis of mainstream ideology marginalization mainly refers to the danger of dismemberment,disdain and doubt of the socialist ideology with Chinese characteristics,which is guided by Marxism in theory,and the public dislikes the content of mainstream discourse in practice.The danger of not listening and believing in the spread of the mainstream cultural thought in the value of the public does not recognize,do not identify with,do not practice the risk of identity,leading to the leading position of the mainstream ideology in the objective existence of weakening,vanity,The possibility of softening.And judging the mainstream ideology marginalization crisis mainly based on the theory as the criterion,according to the mainstream ideology theory research impetuous.To judge the theoretical authority,the advanced nature of the theory,whether the theoretical epoch has been challenged or not,to judge whether the ruling position of the Party is threatened by taking practice as the criterion of judging the Party's ruling position.Whether the expression of mainstream discourse is questioned or not,whether the controlling power of mainstream communication content is weakened or not,to judge whether the mainstream ideology has appeared the marginalization crisis or not,taking value as the criterion of judgment,shaking or changing according to the public's ideal and belief.The confusion of the value idea and the desalination of the moral concept to judge whether the mainstream ideology has been marginalized or not.In the micro-media environment,the mainstream ideology marginalization crisis generally shows that the theoretical authority is threatened,the theoretical propaganda depth is not enough,and the theoretical education validity is not good.In the practical dimension,the dominant power may be "out of balance",the right of speech may be "aphasia",and the control right may be "out of order";in the value dimension,the theoretical value may be "expunged" and the cultural value may be "tainted".The value of education may be swallowed up.In the micro-media environment,there are four main factors influencing the marginalization crisis of mainstream ideology: first,the separation between theory and practice.That is,thetheoretical propaganda of the mainstream ideology does not understand the "true needs" of people in the micro-media environment,does not grasp the "true knowledge",does not grasp the "true faith",and the second is the intensity of the transformation of discourse expression.That is,the transformation of political discourse from mainstream ideology to life discourse is not enough,the transformation of discourse expression is insufficient or misinterpreted,the third is the strength of social trend of thought through Tao.That is,through the penetration of the multidimensional demands of the public in the micro-space,through the comprehensive deepening of the problems faced by the reform,and by the use of more micro-media.The interaction of the platform seriously threatens the guiding position of the mainstream ideology in the micro-media environment,and the fourth is the strength of information integration,that is,the mainstream ideology in the micro-media environment has not been "able" to be fully brought into play,and the "technology" has not been fully highlighted.If the force is not in place in time,it will lead to the marginalization crisis of mainstream ideology in micro-media environment.In order to prevent the crisis of marginalization of mainstream ideology in micro-media environment,it is necessary to strengthen the depth and breadth of theory and pay attention to linking with practice,that is,theoretical research of mainstream ideology,theoretical education,theoretical propaganda and theoretical criticism.We should combine the demand of micro-practice,the pursuit of micro-subject,the requirement of micro-norm and micro-interaction,and pay attention to the theoretical intent while creating the mode of discourse expression.That is,to analyze the micro-discourse semantics in order to shape the mainstream discourse expression,to master the micro-discourse function in order to break down the mainstream discourse dilemmas-to tell the truth,to clarify the micro-discourse characteristics to grasp the mainstream discourse orientation-to speak the "folk language",and to guard against the penetration of the social ideological trend.At the same time,we should pay attention to the guidance,that is,the mainstream ideology needs to guard against the invisible infiltration of the social trend of thought,to pay attention to the prevention guidance,to rationally judge and distinguish the false things,to keep the real things and to pay attention to the comparative guidance,and to correct the wrong thoughts and pay attention to the ideological transformation.To enhance the ability of information integration at the same time to strengthen supervision and management,that is,mainstream ideology to enhance the ability of information discrimination,information falsification,information management,while strengthening the identification of information dissemination content,information dissemination of truth and falsehood judgment,Control of the direction of information dissemination.