Research On The Operating Mechanism Of Taiwan High School Basketball League

In recent years,the Taiwan High School Basketball League has received wide attention from all walks of life because of its relatively mature league operation mechanism,profound game culture foundation and perfect talent transportation chain.In order to promote the development of basketball league in the mainland and to enhance the reserve of basketball reserve talents,this paper uses PEST model analysis,literature data method,expert interview method,etc.to historical evolution,policy factors,economic factors,social and cultural factors of Taiwan high school basketball league.The technical factors and other aspects were analyzed,and the advantages of the operating mechanism of the Taiwan High School Basketball League were summarized.The mature operating mechanism of the Taiwan High School Basketball League is inseparable from the coordination of the government,enterprises,schools,student players and the media.Specifically,it has the following characteristics: 1.“Administrative power” promotes the popularity of the event.The positioning of the event and the channels for attracting investment laid the foundation;2.The involvement of the sponsors improved the packaging of the event,broadened the channels of event marketing,and made the event have higher commercial value;3.The support of the school and parents made the students The players have an important sense of existence in the school,and at the same time improve the sense of honor of the whole school,and link the spirit of the team with the image of the school,and gain more recognition;4.The media's publicity report has increased the popularity of the event,through the broadcast of the event.The form expands the public contact of the event;5.The professional level of the coach determines the level of the student's own quality,and the perfect talent training chain makes the student player have a way out in the future,and is more willing to work hard to present the audience.A wonderful,high-level event.In the proposal for the development of the campus basketball league,starting from the formulation of the competition system,it should cooperate with the education department to coordinate the season time and incentives to stimulate the willingness of the school and students to participate;cooperation with the sponsor should be combined with the identity characteristics of the students.On the company's own culture,the two together form a stable and vivid event culture,avoiding changes in the overall style and atmosphere of the event due to inconsistent sponsorship concepts;strengthening the recognition of students,parents and students for students,and fostering a good campus sports atmosphere.To build a campus sports culture;to train the school team basketball coaches in a targeted manner,improve the teaching level,rationally arrange public sports service venues,and provide hardware facilities for schools that do not have good venue training.