Development Strategy Of ZC Engineering Consulting Company

In recent years,the rapid development of Henan Province,engineering consulting,engineering consulting company quantity is rising continuously,the growing competition in the market,but native of Henan Engineering Consulting Corporation management mechanism,personnel and technology is relatively backward.As in Henan Province has a certain visibility of the ZC Engineering Consulting Corporation also has the same problem,2016 is ten years on the occasion of the establishment of the company,but the company has appeared for the first time the rate of decline in profits,in this strategic turning point,how to adjust the allocation of enterprise resources and business fields and development strategy in the future five years,ZC engineering consulting company in developing seize the opportunity and win the initiative to become the main problem of this paper.This paper reviews the research status of strategic management theory and project consulting,after using the PEST method to in-depth study of the ZC engineering consulting company of the external environment,and use the five force analysis model,a detailed analysis of the competitive situation of the company’s industry;the use of SWOT analysis,summed up the company’s internal strengths and weaknesses,and the external opportunities and threats;according to the results of expert scoring to determine the company should adopt the development strategy of "stable";the company has become the Central Plains region,the most influential and respected consulting company "mission vision,to determine the company’s 2021 annual turnover exceeded 110 million,in five years to" strong internal construction outside the enterprise,heavy development "as the main line,to complete the business development,human resources construction,information construction,brand building,become the Central Plains The strategic objectives of the region’s top three engineering consulting firms,and the formulation of the next three stages of strategic planning.The company’s development strategy and the specific strategic measures,to solve the key problems existing in the development of the company and keep enterprises in the future to maintain profitability and dominance has an important guiding role,to other similar small and medium private cost consultation enterprises development strategy has certain reference function.