The Countermeasures Of Supporting Agriculture Service In New Rural Financial Institutions

"Farmer,Countryside and Agriculture" problem is the core of our country to improve people's livelihood,the practice of "new rural financial institutions" as one of the "incremental reforms" of rural financial reform has alleviated the contradiction between supply and demand in rural areas.Neijiang Xinglong rural bank as the city's total branch line village bank,not only changed the old financial system of the original pattern,but also injected new vitality into the rural financial market.According to the idea of researching the problem and studying the problem,analyzing the problem and then solving the problem,the paper studies the actual operation status of the financial institution in the financial institution by studying the service situation of the new rural financial institution,and through the advantages and disadvantages analysis method,case study method and sample survey method,and to carry on the thorough investigation to the case service of the rural bank with strong representative,to explore the superiority and inferiority in the process of supporting agriculture service,and then to carry on the related cause analysis and puts forward some countermeasures and suggestions to improve the support service of new rural financial institutions.The results of the paper show that,in order to adapt to the rural economic development,improving the new rural financial institutions to support agriculture services,we must be combined with the actual and sticked to the subjective and objective.Subjectively,strengthening of agricultural services through the effectiveness of leverage to simplify the agricultural approval process,innovative products and services to meet the diversified financing needs,taking into account the efficiency of banks and banks to clearly support the agricultural interest rate standards,adhere to the positioning accurately grasp the focus of agricultural credit,credit management to introduce key customer default risk early warning mechanism,bigger total for more support the scale of agriculture and loans agreed to the size of measures to complementthe efforts to meet the needs of supporting agriculture services;objectively,through the local government to jointly support the emerging rural economic organizations to carry out agricultural subsidies to build a risk-sharing mechanism to develop financial leasing business to reduce agricultural operating costs,the use of financial leverage the establishment of risk compensation mechanism,tilt the government resources to expand the scale of agricultural services business,to explore the supervision of innovation and supervision of the effectiveness of supporting the implementation of agricultural services and other measures to create a good agricultural support service environment.