A Case Study Of The Application Of The Balanced Scorecard Performance Evaluation System In Company B

With the rapid development of information technology and the trend of economic globalization,the business environment of all trades and industries has also witnessed varying degrees of change.The competition among enterprises has also become increasingly fierce,especially in the traditional manufacturing industry.In the face of new competition and challenges,many traditional manufacturing performance evaluation theories and methods have become increasingly unsuitable for today's business environment.In such circumstances and circumstances,if manufacturing-oriented enterprises want to break through the current predicament and enhance the Competitiveness,a new round of reform of the performance system is imperative.Balanced Scorecard performance evaluation system and corporate strategic objectives highly compatible,and from the traditional financial indicators and non-financial indicators of multi-level perspective of all departments and employees of enterprises to make a full range of assessment and evaluation to ensure that all staff efforts Consistent with the company's strategic objectives,it is one of the important tools for establishing and improving the performance evaluation system of modern enterprises.How to build a balanced scorecard performance evaluation system and related indicators according to the specific conditions of enterprises and industries is of great research significance.As a leader in the traditional mold manufacturing industry,Compary B,since listing at the end of 2015,in order to achieve more ambitious corporate strategic objectives,to further enhance the competitiveness of the industry,in the face of increasingly severe manufacturing industry competition environment,the company in all aspects Management has new requirements.This article will conduct an in-depth analysis from the aspects of performance appraisal and evaluation.Since mid-2016,the Company conducted in-depth discussion and exploration on the past performance appraisal and evaluation methods and concluded that the past performance appraisal and evaluation methods can no longer meet the company's future corporate strategicobjectives and put forward the need for performance reform to ensure that the enterprises To be able to accept the new round of competition and challenges in the future,beginning in early 2017,the new Balanced Scorecard performance evaluation system will be used.This article through the past performance appraisal method in the enterprise's five departments and employees to understand and summarize the problems that restrict the company's development,and demonstrate the reform of the Balanced Scorecard performance evaluation system in five departments to build,analyze the balance Scorecard performance evaluation system is how to make a comprehensive consideration of past problems and make changes,and through the financial indicators,non-financial indicators and specific personnel feedback information to a comprehensive analysis of 2017 Balanced Scorecard performance evaluation system after the implementation of the results are still Existing problems,as well as the implementation of the problems encountered in the process described in detail.Through the above analysis combined with the relevant theory of BSC,put forward the corresponding optimization suggestions,and gives the summary and future prospects.