With the development of the whole society and economy,the automobile industry has been greatly developed in our country,and auto insurance has entered thousands of families.However,with the development of economy,the contradiction between the guarantee of auto insurance and various claims policy is becoming more and more prominent.The essence of contradiction is the contradiction between the customer’s guarantee demand and the operation and management of auto insurance.Therefore,after careful assessment and long-term preparation,the country started the reform of commercial vehicle insurance in 2016 and released the auto insurance rates in a comprehensive and phased manner.Therefore,it also has a significant impact on auto insurance business.At the point of car insurance business of the whole process,this paper focus on the pricing insurance,car insurance claims,with the whole financial business financial integration of the closed loop type of car insurance operation and management,from the property insurance company car insurance business and corporate governance to discuss,in order to find a better way of management to adapt to market competition and customer service in the new period.This paper carefully analyzes the characteristics and risks of the historical compensation data of A property insurance company.The main gap between company A and the same kind of enterprises in and outside the province,and the trend and demand of future development;A general insurance company the shortcomings and problems of the operation and management,as well as the causes of the problem and the company developing way which management model and the concrete implementation plan of the business marketing model.Through the study of risk enterprise history underwriting and claims data level,profitability and customer and risk of the vehicle tag,will eventually marketing for car insurance pricing and accuracy,fine management to provide important basis.Hope that this article research in addition to A general insurance company car insurance operation and management has reference value to the outside,also to other insurance companies,and management of the whole car insurance industry has A certain reference significance. |