Research On Real Rstate Project Development And Construction Cost Management Based On Target Cost Theory

With the development of China's economy,the real estate industry has become the pillar industry of China's national economy.However,due to many factors such as excessive housing prices and excessive growth rates,the state has introduced a series of policies that have reduced the profits of the real estate industry and led to real estate competition.Increasingly fierce,the reason for the survival of the fittest is well known.Only by transforming the company's own bad management model can real estate developers improve their competitiveness and survive in the fierce competition.This paper takes the real estate project A as an example,and combines the case analysis method with the target cost theory.On the basis of summarizing the measures and analysis of the cost control in the project area A,the T-company proposes the determined target cost as the benchmark.The whole process of project cost management is the main line,the whole process of dynamic monitoring is the focus,with the process of bidding process management and rigorous contract preparation as the means,the post-cost evaluation is the core management idea,and a complete and effective cost management system is constructed.In accordance with this cost management system,the key optimization management and improvement of real estate A project B area was carried out,and the improved cost management results were obtained.Finally,general project cost control recommendations were proposed.According to the existing target cost management theory and the actual problem of real estate A project,the paper improves and improves the cost management system.It is hoped that through this research,the cost management level of T conmpany will be improved,and it will also provide reference and reference for real estate development enterprise cost management work.Corporate profitability and market competitiveness.