Research On Risk Of Supply Chain Finance In E-Commerce Platform

With the continuous development of economy and Internet technology,the combination of traditional industries and the Internet has been deepening,and the combination of the two has produced various new business models.Among them,the combination of traditional supply chain financing mode and Internet technology produces online supply chain financing mode.Online supply chain finance is a collaboration between commercial banks and non-commercial banks' self-operated e-commerce platforms,which together provide supply chain financial services for supply chain participants through online operations.On-line supply chain finance based on third-party B2 B e-commerce platform makes full use of the characteristics of the supply chain and combines Internet technology to solve the financing difficulties of SMEs and enhance the profitability of SMEs.On the one hand,online supply chain finance provides financial impetus for the development of small and medium-sized enterprises in practical operation,but on the other hand,how to identify and evaluate the risks effectively is also very important.Online supply chain financial risk not only affects the credit risk of commercial banks,but also affects the smooth operation of the supply chain.The research of online supply chain finance is still a relatively new field.Academic circles have carried out research on the concept of online supply chain finance,financing mode,the income of all participants in online supply chain finance and risk identification of online supply chain finance.In this paper,from the perspective of risk assessment,the risk factors of Internet supply chain finance are effectively assessed.Over the past two years,Internet supply chain finance has developed rapidly both at home and abroad.More and more people are paying attention to this field because of its huge returns to enterprises engaged in this business.Traditional commercial banks and other e-commerce platforms have developed online supply chain finance business models.At the same time,however,the legal system has failed to keep pace with the development of Supply Chain Finance on e-commerce platform.Therefore,for these traditional commercial banks and e-commerce platforms,the research on financial risk assessment of Internet supply chain becomes more practical.In order to reduce the financial risk of online supply chain,we should pay different attention to these risk factors.In view of this,this paper chooses the representative B2 B e-commerce platform Jingdong as the risk research object.Firstly,this paper collates the literature about supply chain finance and Jingdong supply chain finance at home and abroad,makes a detailed analysis of the operation mode and wind control mechanism of Jingdong supply chain finance and its risk factors,and then constructs an evaluation model for the risk factors affecting Jingdong supply chain finance by combining qualitative and quantitative indicators.According to the evaluation results,the risk management suggestions are put forward.When choosing the financial risk factors of Jingdong supply chain,this paper selects 6 first-level indicators and 19 second-level indicators by referring to the relevant research of supply chain financial risk at home and abroad,as well as the suggestions of experts in Jingdong finance.Then the questionnaire data of bank practitioners,e-commerce platform practitioners,finance personnel of financing enterprises,finance personnel of core enterprises,logistics enterprises and academic researchers of online supply chain finance are used.Meanwhile,the investigators were interviewed in depth.Through the analytic hierarchy process,the qualitative and quantitative risk indicators are studied for static risk assessment,and the relative risk weights of financial risk factors in Jingdong supply chain are analyzed.Finally,starting from the factors that influence the financial risk of Jingdong supply chain,according to the relative weight of the financial risk factors of Jingdong supply chain,this paper puts forward some suggestions on the financial risk management of Jingdong supply chain.The conclusions of this study are as follows:(1)In the financial risk assessment of Jingdong supply chain,the credit risk of enterprises has the greatest impact on the financial risk of Jingdong supply chain,which needs to be paid attention to in the development of Jingdong supply chain finance.The following risks are the risks of economic environment,legal supervision and platform operation,and also the problems that need to be paid attention to in the future development of Jingdong supply chain finance.It is the risk of relationship between enterprises in supply chain and the risk of enterprise pledge that has the least impact.(2)According to the results of risk factor assessment,the risk management suggestions are put forward according to the comparison between risk factors.In view of the most important aspects of enterprise credit risk management,we should establish the credit evaluation system of Jingdong e-commerce,improve the credit evaluation method of Jingdong,establish and improve the authentication system,and increase the role of Jingdong e-signature.Secondly,in terms of economic environment and risk management of legal supervision,we should establish and improve the relevant legal system so as to make the supply chain finance in Jingdong more standardized.In addition,in terms of platform operation risk management,we should strengthen the construction of Jingdong Supply Chain Financial Platform and personnel training.In dealing with the relationship between Jingdong and commercial banks,we should strengthen the close cooperation between Jingdong e-commerce and commercial banks in order to obtain more sources of funds.Finally,in the aspect of risk management of the relationship between supply chain enterprises,we should strengthen the cooperation and exchange of enterprises on the platform of Jingdong to reduce the possibility of risk occurrence.