| Today,with the integration of world economy,cloud communication not only carries the communication function between internal and external people,but also connects the important carrier of scenario applications such as "people and systems,people and equipment,equipment and equipment".With the improvement of network infrastructure and the maturity-.of the underlying IaaS,it has become the cornerstone of the development of cloud communications,along with the promotion of Enterprise Informatization Transformation and App real-name system and other related policies.The improvement of these external conditions has laid a solid foundation for the development of cloud communication industry.In addition,with digital office becoming the mainstream office form of almost all enterprises,it is particularly necessary to build a set of enterprise IM system with convenient communication,full terminal and muti-channel within enterprises.Customized enterprise IM service can also realize data connection between IM module and CRM,OA,ERP or other systems,which can better help enterprises achieve more specific needs.With AI,big data,block chains,cloud computing and other intelligent waves sweeping the world,a new round of scientific and technological revolution has accelerated.In this process,the integration and penetration of cloud communication in all walks of life,as well as the emergence of enterprise digital transformation and development needs,cloud communication services will continue to increase in the 5G era.Under the new model of 5G era,the business of enterprise communication will inevitably grow explosively.The domestic cloud communication industry has also been widely concerned and favored by the capital market.The cloud communication enterprise will also get a large amount of capital injection,and the whole industry has entered the second half of the high-speed development stage.Faced with the upcoming 5G market,cloud communication enterprises should use the power of capital to grasp the communication needs of today’s enterprises and rethink and innovate the traditional communication mode,in order to lead the new trend of cloud communication reform and development.This paper takes the financing problem of cloud communication enterprise YZS company as the research object,combines the case,studies how to choose the appropriate financing mode in the current expansion and development stage of cloud communication enterprise,and studies the current feasible and effective financing mode.In view of the great opportunities and challenges brought by the rapid development of cloud communication industry at present,while ensuring the steady growth of enterprise management level,the company explores how to use its own capital to improve market competitiveness,solve the problem of company financing channels,and improve the financing scale of YZS company.Finally,The recommendations of corresponding policy are put forward,Combined with the realistic situation of our country,which can provide some references for the development of cloud communication enterprises. |