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Research On Dynamic Pricing Method Of Suppliers Under The Purchasing Of Agricultural Products E-commerce

Posted on:2020-03-05Degree:MasterType:Thesis
Country:ChinaCandidate:Y LiuFull Text:PDF
GTID:2439330578965984Subject:Management Science and Engineering
Abstract/Summary:PDF Full Text Request
With the in-depth application of e-commerce,the circulation process and trading methods of agricultural products have also undergone profound changes.Some e-commerce companies involved in the supply of agricultural products,due to their small scale of production and insufficient capital,will have financing needs in the face of large orders from purchasers.However,the supplier's financing behavior will increase the cost of production and marketing of agricultural products,thus affecting the pricing decisions of suppliers.This paper comprehensively considers various factors such as supplier's production financing and online sales pricing,and explores the dynamic pricing method of agricultural product suppliers,so that suppliers can maximize their own profits when fulfilling orders.The research content has theoretical significance and practical value.This paper studies the dynamic pricing methods of suppliers under two modes for the two network sales models of suppliers,namely,direct online sales of e-commerce and crowdfunding.First,research on the supplier dynamic pricing method under the direct online sales of e-commerce,mainly considering the influencing factors such as order history data and online sales online commentary,predicting the quantity of agricultural products online sales,and the supplier dynamic pricing model under this model.Solve the model calculation to verify its reasonable effectiveness.Second,study the supplier dynamic pricing method under the crowdfunding network,mainly considering the historical sales data and the customer size,price preference and demand changes involved in crowdfunding financing.And other factors,predict the number of agricultural products online sales,in order to establish a dynamic pricing model for suppliers of crowdfunding online sales of agricultural products,and solve the model calculation,the reasonable validity of the verification method;Finally,the application of the two agricultural products dynamic pricing method Scenarios and targeted recommendations.
Keywords/Search Tags:Financial constraints, E-commerce procurement, Forecast demand, Crowdsourcing, Dynamic pricing
PDF Full Text Request
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