Credit Risk Management Research Of The Small And Medium Sized Businesses At ICBC Zhifu Branch

With the improvement of China's market openness,market competition in the financial field is becoming increasingly fierce.Industrial and Commercial Bank of China(ICBC)is one of the four major state-owned banks,but in the face of the new environment of the financial market and the new situation in the financial field,it has to invest in the fierce market competition,constantly improving its management ability and core competitiveness,so as to ensure profitability and sustainability of development.In recent years,the competition of bank credit business has become more intense.Various financial instruments derived from banks have aggravated the competition of credit market.At the same time,the ratio of bank deposit to loan has changed a lot.In the past,the theory and model of credit project risk management have been unable to adapt to the development needs of modern banks.At the same time,in recent years,China's national economy continues to develop,small and medium-sized enterprises as an important force to promote the development of national economy,its number continues to grow,the degree of economic contribution continues to increase.For banks,SME credit business has become the current stage and the future period of bank credit business competition in the field of Avionics.However,in the actual management process,on the one hand,SMEs are prone to default because of the non-standard management of SMEs themselves and the asymmetric information between banks and enterprises;on the other hand,due to the lack of bank project management,risk management awareness and ability,so that SMEs credit project risk frequency.It has aggravated the risk that banks take in credit project management.Based on this,ICBC SME credit project risk management has been studied in depth.Firstly,this paper studies the basic theory of this paper,including the definition of SMEs,credit risk,credit risk management,and the analysis of related theories of credit risk management.Secondly,the risk identification method is used to identify the credit project risk of SMEs in ICBC Zhifu Branch.It is found that the risk factors are mainly environmental risk,market risk,enterprise risk and bank operational risk.Thirdly,the risk measurement method is used to measure the credit project risk of SMEs in ICBC Zhifu Branch,and the risk measurement model is established.The credit samples are selected to set up risk factors,and then the risk measurement results are obtained.Finally,aiming at the results of risk identification and measurement,the paper puts forward the corresponding measures of project risk.ICBC Zhifu Branch should improve the risk management ability of SMEs' credit projects by improving the risk evaluation system,improving the risk management process,and establishing the risk early warning mechanism,and so on,so as to have a strong position in the fierce market competition.Prepare for sustained competitiveness.Through the study of this paper,we can enrich the research results of the bank SME credit project risk management from the theoretical level,and enhance the theoretical guidance value.At the same time,we can also provide practical reference and reference for the ICBC Zhifu branch SME credit project risk management from the practical level.