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Research On The Performance And Risk Of The Acquisition Of Upstream Information By Palm Technology

Posted on:2020-01-07Degree:MasterType:Thesis
Country:ChinaCandidate:W J SongFull Text:PDF
GTID:2439330590961396Subject:Accounting
Abstract/Summary:PDF Full Text Request
In recent years,with the rapid development of the Internet industry,the related industries of the Internet have become a solid force to promote China's economic development.The most shining star in the Internet industry is online games,and online games as an emerging Internet segment.In recent years,the number of users and the scale of the industry have increased significantly,and it has become a force that cannot be ignored in the industry.As some competitive games are included in the regular Olympic Games,online game companies are gradually entering the public's field of vision.Following the development of the online game industry,online game companies are no longer limited to developing games and simple game copyrights.Instead,they try to absorb more auxiliary forces and even penetrate and develop into multiple fieldsUnder the background of the increasingly active M&A market in China,the M&A of China's Internet industry is quietly happening and expanding.As the market competition becomes more and more fierce,the online game industry gradually begins to implement internal integration,and more and more online games.Companies also tend to acquire other companies horizontally.As a non-negligible force of game companies,Palmtech has acquired M&A in recent years and has a large number of mergers and acquisitions.This paper is divided into four chapters.The first chapter mainly introduces the research background,research methods and research results at home and abroad.The second chapter introduces the basic situation of the acquisition of the palm technology and upstream information of the three parties and introduces the acquisition of the technology.The reason is that the third chapter mainly analyzes the merger from two different entry points,namely the performance analysis and risk analysis of M&A.The last chapter mainly analyzes the enlightenment of this case and the experience and shortcomings obtained through analysisAfter the case analysis,this paper believes that the company must define its own development strategy when determining the merger and acquisition.The soul of the enterprise is to have core competitiveness.The M&A activity can indeed achieve rapid development in a certain period of time,but in the middle and late stage of the merger and acquisition.There must be relevant precautions.For example,after the merger,the company needs to integrate the M&A data,summarize and learn lessons.These are all important factors that affect the long-term development of enterprises.
Keywords/Search Tags:Merger motivation, Merger price, Merger performance, Merger risk
PDF Full Text Request
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